News and articles

Signal Anti-Age fogkrém

The latest innovation by the researchers of Signal is Anti-Age toothpaste, which helps to fight the signs of aging and to preserve a youthful, healthy smile....

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Great music in Fressnapf stores

Europe’s No.1 pet food and accessories chain commissioned Mood Media with establishing an in-store radio and scent marketing service. Fressnapf realised the importance of conscious audio communication and the importance...

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Paprika Gourmet is looking for franchise partners

Paprika Gourmet, a Hungarian deli store chain opened its first unit in Barcelona. Owner Veronika Fazekas told our magazine that the first two weeks proved there is great interest for...

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The law regulating the relationship of suppliers and retailers took off well

Márkaklub had a special meeting at FOODAPEST: on 1 January, the Act on the prohibition of unfair market conduct by the suppliers of the food product life cycle entered into...

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Organic eating: the key to the future or passing fad?

Why is the proportion of organic products rising rapidly abroad, while in Hungary it remains the same? Is it because they are too expensive? Is society still unwilling to trust...

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Annual inflation mitigated by food prices

This January the monthly average consumer price increase was 1.4 percent, but compared with January 2009 prices were up by 6.4 percent. In comparison to December 2009, food prices grew...

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Carte d’Or Gerbeaud Muffin jégkrém

New Carte d’Or Muffin is the ice cream version of the cake that is increasingly popular in Hungary....

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SNICKERS® Team finished fourth at the 2010 Budapest-Bamako

Members of the team, Kálmán Lukács Tóth and Norbert Lehotzky competed well and the charity truck managed to deliver the donations offered by Mars Magyarország to Mauritania and Mali. The...

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Top 10 chemical categories in drugstores

Nielsen measures the retail turnover of 60 household chemicals and cosmetics. In the following table, you can find the share of the drugstore channel in the turnover of the ten...

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Ham sales remained stable at Easter

Consumers stick to their good old Easter ham: value sales were up by 5 percent, while volume sales grew by 1 percent in last March-April. 21 percent (3,000 tons) of...

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An opportunity for a breakthrough: kosher food products

Hungary is a small country, therefore we only have a chance on the world market of food if we find a market niche. One possible segment for a breakthrough is...

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Supermarkets dominate in Bulgaria

Nielsen’s ShopperTrends revealed last year that sales in almost each category were the highest in supermarkets. Hypermarkets replaced traditional shops as the second most important channel. Researchers interviewed the main...

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Burn Shot

Burn Shot creates a new, innovative segment (Energy Shot) in the energy drink category in Hungary. The product’s advantage is that it stimulates as much as the 250-ml versions, but...

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This year’s FOODAPEST was both spectacular and professional

FOODAPEST trade exhibition was held on 21-24 February, together with the UKBA confectionery and bakery trade fair. Trade magazin was present as the official journal and as the organiser of...

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A real treat from Milli Mia Piruet

The new year brought something new at Milli Mia: from January the Milli Mia Piruet cream pudding is also available in cappuccino flavour. Cappuccino-cocoa Piruet will also appear in shops...

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Unilever gathers speed

On 4 February, Unilever published its annual global results and the report on the last quarter of 2009. Last year the company’s turnover improved by 3.5 percent, equalling a 2.3-percent...

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Less machine ham but more cooked-smoked ham sold in the first 11 months of 2009

According to GfK Hungária’s Consumer Scan survey, consumers bought 2 percent more cooked-smoked ham (not home-made), but 6 percent less machine ham in January-November 2009 than a year earlier. In...

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Retail still flying low

Retail sales continued to decline in November, according to KSH’s quick report. Volume sales of retail stores were down by 5 percent in the first eleven months of 2009 and...

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Popai Hungary

Enter the competition 11 February-7 May 2010 is the period assigned to enter the POPAI Awards UK&Ireland competition, in 18 categories. Results will be announced in July. GlobalShop 2010 On...

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Schwarzkopf Essential Color tartós krémhajfesték

Cindy Crawford reveals the secret of her beautiful hair colour: Essential Color, the first permanent colour from Schwarzkopf which contains natural ingredients and no ammonia. White tea and lychee extracts...

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GKI: returning confidence, increasing business cycle

In March, the GKI Sentiment Index was close, the consumer confidence index was even higher than the last pre-crisis level, which was in September 2008. According to the survey of...

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Shortage in the coffee market

Over the next few years, the shortage can increase in the coffee markets of the world, because the production is not keeping pace with the growth of consumption. According to...

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China hardens

According to Chinese opinions; that will result in serious consequences, if the United States would restrict the import of products and services of Asian countries in America, referring to the...

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New Executive Director at Danone

From the 16th of March, a new Executive Director took over the management of the Danone Dairy Production and Distribution Ltd. The Italian expert, Paolo Maria Tafuri (49) arrived with...

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Cooking-oil scandal in China

New food scandal bursted out in China: The authorities highlighted that at least ten per cent of the cooking oils are produced illegally, and the oil contains highly toxic aflatoxins....

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DREHER 24 Everest Expedition: To the summit

Klein Dávid and Várkonyi László aim to reach the summit of the Mount Everest without the help of oxygen supply and sherpas, in the scope of the Dreher 24 Everest...

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McDonald's for sustainable growth

McDonald's has been seeking for years to use less and less natural resources in its restaurants. Thanks to the company's energy conservation program, the water usage significantly decreased, despite the...

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Plant credibility shutdown required from Bajnai

Májer János, Tokaj’s independent mayor sent an open letter to Prime Minister Gordon Bajnai, over the shutdown of public credibility of the straw-fired power plant, planned to build in Szerencs,...

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Easter chocolates: Most favourites are the egg and the bunny

The retail turnover growth of Easter confectionery came to a halt last year. According to Nielsen Retail Index; during the holiday period of 2009, a 1 percent decrease occured in...

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