News and articles
Coop – Cipó House in Szolnok
Date: 2010-08-31 00:00:58
The Coop Szolnok Trade Zrt. and the Cipó-Ház Kft. (Loaf House Ltd.) held its ceremonial opening on the 18th of August in Zagyvarékas. The Coop Zrt. Szolnok had already planned...
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“Our school should win!” again
Date: 2010-08-31 00:00:22
The Univer Product Zrt. from September advertise its school supporter ”Our school should win” program again, for Hungarian primary and secondary schools. This year, the dream of five-schools will come...
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Sale out at Praktiker
Date: 2010-08-31 00:00:09
Praktiker sells one part of its products through Vatera and TeszVesz online auction sites in Hungary. Praktiker puts a strong emphasis this year for the end of summer sale out....
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Disappointing second quarter results in the European food retailing
Date: 2010-08-30 00:06:25
According to Nielsen’s Growthreporter analysis; European food retailing decreased in ten countries, including Hungary. In Hungary 3 percent less food, household chemicals and cosmetics (FMCG) have been sold in retail,...
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Improved economy, declining international confidence
Date: 2010-08-30 00:04:25
According to the forecast of GKI Economic Research Co. in cooperation with Erste Bank; this year’s economic growth of Hungary will be around 1 percent. The Hungarian economy, after the...
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Liquidations in Central Hungary
Date: 2010-08-30 00:03:55
According to the datas of Opten; In the first half of the year 22 percent more liquidations were carried up in the Central Hungarian Region, than in the same period...
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The area centers may be important fair locations
Date: 2010-08-30 00:02:25
Matthias Limbeck, manager for Reed Exhibitions in Austria, expects real changes on the fair markets at smaller fairs in Central Europe. He believes ,the prosperous regions can improve their own...
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Fed: a weaker-than-expected recovery
Date: 2010-08-30 00:01:25
The economic recovery from the crisis is weaker than expected, but we are ready for further steps, if it is necessary – said Ben Bernake chairman of Fed. Shortly before...
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Monthly 40 tons of plum dumplings and stuffed pasta
Date: 2010-08-30 00:01:09
Pasta production restarts in the first week of September in the Goldsun plant of Zalaegerszeg – informed Kiss Viktor, one of the executive of the owner, the Zala-Cool Ltd. The...
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Spar: expansion after rebuilding
Date: 2010-08-30 00:00:59
This year, the renovation of the Plus network was in the main focus of Spar. The group expects to increase its market share. – It is expected, that Spar Hungary...
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Tchibo tripled
Date: 2010-08-30 00:00:09
Tchibo tripled its profit in the first half of this year, compared to a year earlier, due to the cost-saving program, carried out last year. In the sores of Tchibo...
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Tesco opened in Abony
Date: 2010-08-30 00:00:01
The newest member of the Tesco hypermarket chain, has been opened in Abony at Szolnoki road. The new, 3,000 square-meter store is open seven days a week, from 6 am...
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New on-line application to calculate ecological footprints
Date: 2010-08-29 08:00:00
BASF developed an Internet-based eco-efficiency measuring system, which makes it possible for users to examine the environmental impacts of products, for instance shopping bags. New products can be easily and...
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New managing director for Duropack-Starpack Kft.
Date: 2010-08-29 08:00:00
From August Dr Róbert Kocsis is the new managing director of Duropack-Starpack Kft. Mr Kocsis started his career at the Budapest affiliate of Planzer Transport AG in 1992. From 1999...
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Gold medal: Pöttyös • Pöttyös collection
Date: 2010-08-29 08:00:00
Pöttyös managed to set in motion those consumers who live for the day between 23 March and 31 May 2009. Iconic spotted presents and the latest promotion and communication tools...
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The Spritzer Bus has hit the road
Date: 2010-08-29 08:00:00
The idea came from the Community Wine Marketing Fund: promoting spritzer made from good Hungarian wines with a 2-month, nearly 2,000-km tour around the country. Early July ‘spritzer master’ András...
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Shoppers who buy vodka are likely to put other drinks in the basket too
Date: 2010-08-29 08:00:00
Nielsen’s Retail Index reveals that discount stores realised 17 percent of value sales in the 90 food categories measured in the December 2009-May 2010 period. As for the 60 household...
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Hungaricum Corner in CBA Plaza
Date: 2010-08-29 08:00:00
This July CBA Sopron Plaza opened the first Hungaricum corner where wines, pálinkas, sweets, fresh and preserved food products from Hungarian manufacturers can be found. Pricer electronic labels were used...
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Ice cold miracles from Szentkirályi
Date: 2010-08-29 08:00:00
Szentkirályi Ásványvíz Kft. expanded its portfolio with new products: flavoured mineral waters and ice teas return to shops under the names ‘ice water’ and ‘ice tea’ and they no longer...
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Innovation manager at GfK Hungária
Date: 2010-08-29 08:00:00
From 19 July 2010 Péter Sári fills the position of innovation manager at GfK Hungária Market Research Institute. The 34-year old economist worked for Sanoma Budapest Zrt. as on-line marketing...
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Gold medal: Tchibo • Together for kindergartens!
Date: 2010-08-29 08:00:00
In 2009 Tchibo celebrated its 60th birthday by a year-long marketing campaign. ‘Celebrate with us’ was accompanied with packaging retro mugs and metal coffee boxes with products, and a prize...
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Wine festival in Buda Castle
Date: 2010-08-29 08:00:00
Buda Castle Wine Festival is organised by Hungarian Viti- and Viniculture Non-profit Kft. The 19-year-old event’s objective is to make people acquainted with the best Hungarian and foreign wines. Wine...
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Skills and thrills: METRO’s Customer Academy is about to open
Date: 2010-08-29 08:00:00
Next to the Budaörs METRO store the chain’s Customer Academy will open in October. The Customer Academy’s head of department Piroska Balestra shared the details with readers of our magazine....
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Pricer shelf label in the Hungaricum Corner too
Date: 2010-08-29 08:00:00
CBA and Szintézis Informatika proved that they not only lead the way in innovation (CBA was the first food store to use electronic shelf labels), but also in promoting Hungarian...
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Summer surprises from Henkel
Date: 2010-08-29 08:00:00
This summer Henkel surprised consumers with several new products. Persil Fresh Pearls by Silan uses encapsulation technology; Tomi Orchidea & Ametiszt and Tomi Lótusz & Zafír are limited edition detergent...
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Fruit Logistica: Hungarians booked 200 m²
Date: 2010-08-29 08:00:00
Fruit Logistica, the world’s biggest fruit-vegetable trade fair will take place on 9-11 February 2011. More than 2,300 exhibitors from 70 countries registered and Hungarian participants booked 200 m² to...
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Dr. Oetker Choco-Choco
Date: 2010-08-29 08:00:00
Unique, creamily thick hot chocolate with mint, made from real dark chocolate and cocoa powder....
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Tamás Ács ask Péter Feiner
Date: 2010-08-29 08:00:00
Question: ‘We keep facing changes every day: another crisis in the eurozone, plummeting sales, the landslide victory of a political party, the new government’s programme promising radical changes in priorities....
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Traditional shops increased their market share
Date: 2010-08-29 08:00:00
According to the Nielsen Retail Index, 8 percent less salami and 4 percent less sausage was sold in value by retailers in January-April, in comparison with the same period in...
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Packaged expectations
Date: 2010-08-29 08:00:00
According to data from the World Packaging Organisation (WPO), the global packaging material market represented a value of USD 564 billion in 2009, from which the consumer packaging market was...
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