News and articles
Winery at the Corvinus University
Date: 2009-12-04 00:02:11
The Corvinus University of Budapest (BCE) will create a Vine and Winery Institute, in order to further increase the traditionally good quality of the domestic wine education and research, from...
Read more
Szentkirályi big drop package: “Gimme a five”!
Date: 2009-12-04 00:01:57
The Szentkirályi Mineral Water Ltd. will surprise the consumers in preparation for the Christmas season, with its latest development, the 5-liter packages of mineral water. The drop-shaped bottle is the...
Read more
Borsodi: individual coded SMS promotion
Date: 2009-12-04 00:01:05
As part of the year-end sales rush SMS code game takes place from 1st to 31st of December. Mobilpont working on the promotion with McCann for the first time. The...
Read more
Weekend clothes Christmas Fair in the Tesco
Date: 2009-12-04 00:00:49
On Bronze weekend, from 4th to 6th of December actions will be held in all Tesco hypermarkets for all clothing, including footwear and supplements, with a 30 percent discount offer....
Read more
Fanta: Grab a taste of Friday!
Date: 2009-12-04 00:00:21
Next year, the soft drink's newest global advertising campaign will be launched. Fanta tries to transfer Friday's freedom message to the brand, with the ”Grab a taste of Friday” message....
Read more
Decreasing alcohol consumption in Russia
Date: 2009-12-04 00:00:15
This year, in the January-September period, Russian alcohol sales decreased by 15 percent in volume, compared to the same period of the last year. Vodka consumption has decreased by 15-16...
Read more
Social responsibility awarded
Date: 2009-12-03 08:00:00
Coca-Cola HBC Magyarország Kft. won the Social Responsibility prize at the Figyelő Top 200 Gala on 16 October. This year there were 24 applications for the prize. On behalf of...
Read more
Eckes-Granini’s management visited Hungary
Date: 2009-12-03 08:00:00
SIÓ-ECKES Kft.’s headquarters in Siófok was the place where the shareholders, board members and executive directors of Eckes-Granini Group held their annual meeting. The aim of the visit was getting...
Read more
The same number of people buy more baking products
Date: 2009-12-03 08:00:00
Certain product categories are able to improve sales even in a negative consumer atmosphere, because at the time of crisis people spend more time at home. In January-July 2009, we...
Read more
Shrinking real wages
Date: 2009-12-03 08:00:00
At enterprises employing a minimum of 5 people and at budgetary institutions, gross average wages were 1.3 percent higher and net average wages improved by 1.6 percent in the first...
Read more
Xellent Swiss Vodka
Date: 2009-12-03 08:00:00
Xellent vodka is distilled in three phases in Willisau, Switzerland. Its basic ingredients are top-quality organic rye and Alpine glacier water of unparalleled purity....
Read more
Tastes in the mirror
Date: 2009-12-03 08:00:00
Winning the trust of consumers is essential, because a certain part of the press projects a negative image of food products. A good example of this is influential German magazine...
Read more
Tea pavilions and a giant cup in Budapest
Date: 2009-12-03 08:00:00
The ambassador of tea, Stephen Twining visited Budapest on 7 November. From the second half of November, a Twinings car cruises the streets of Budapest to treat city dwellers with...
Read more
Strawberry Puppy and Honey Bunny
Date: 2009-12-03 08:00:00
We are in the middle of celebrating the 20th birthday of Hungary’s oldest discount chain. After the Korda-Balázs celebrity duo in 2008, this year the campaign is built around the...
Read more
Orange took back the lead from peach
Date: 2009-12-03 08:00:00
Fruit juice sale are increasingly concentrated. The 401-2,500 m² channel improved its market share by 3 percentage points to 36 percent in October 2008-September 2009. In total, the market contracted...
Read more
Foreign trade balance improving
Date: 2009-12-03 08:00:00
In January-August 2009, the volume of foreign trade was 17 percent lower in export and 23 percent lower in import than one year earlier. KSH’s quick report also states that...
Read more
Tibi narancsos-gyömbéres
Date: 2009-12-03 08:00:00
Once again, tibi surprises consumers with a new seasonal product: ginger-orange cream-filled milk chocolate....
Read more
Milk procurement price: dream and reality
Date: 2009-12-03 08:00:00
On Sunday evening 250 decision makers from the milk sector gathered to discuss how to cope with the market disturbances caused by over-production. Ake Hantoft, president of Arla told that...
Read more
Café in a capsule
Date: 2009-12-03 08:00:00
Dolce Gusto has arrived to Hungary. The capsule coffee machine blends Krups technology with NESCAFÉ delight. Capsules are made from the finest ground and roasted Arabica coffee, fermented 1,000 and...
Read more
Riceland’s prize game continues
Date: 2009-12-03 08:00:00
As part of Riceland’s loyalty programme, from 1 July to 31 December the company had a prize game the first part of which is now over. One lucky buyer took...
Read more
A bit of vitamin for consumers and turnover
Date: 2009-12-03 08:00:00
The juice category will surely not sleep the winter over, since these vitamin-providing beverages is about to enter the high season. According to Nielsen’s data, juice sales in September 2009...
Read more
Temporary halt among non-alcoholic cold beverages
Date: 2009-12-03 08:00:00
In the first six months, 10 percent less non-alcoholic cold beverages were bought in Hungary, reveals a joint survey by GfK Hungária and Agrár Európa Tanácsadó Kft. The world market...
Read more
dm chain develops steadily
Date: 2009-12-03 08:00:00
In 2008/2009 dm realised a HUF 63.7 billion turnover in Hungary (up 5.46 percent) and opened its 250th shop in October. In September 2009, they started building a new central...
Read more
Fruit adventure in kindergartens with SIÓ VitaTigris
Date: 2009-12-03 08:00:00
Think healthy! Foundation and SIÓ-ECKES Kft. launched a programme for the little ones. The programme itself fits into the daily skill-developing activities in kindergartens and teaches children about healthy eating...
Read more
The new trend – as nature planned it: fruit juice not from concentrate
Date: 2009-12-03 08:00:00
More and more people follow the new trend all over the world: they love fresh pressed fruit juices. These juices do not contain preservatives, taste enhancers or additives. But first...
Read more
Austrians trust their good old brands
Date: 2009-12-03 08:00:00
According to Nielsen Austria, retail turnover growth in food products is losing speed in Austria. Last year food sales augmented by 4.8 percent, largely due to increased prices, but in...
Read more
Bref 3–Aktiv – WC-illatosító és légfrissítő egyben
Date: 2009-12-03 08:00:00
The innovation is that the perfume emitted by the scent pearls in Bref 3-Aktiv’s third container is in harmony with the scent of the cleaner and air freshener in the...
Read more
Róbert Emmer at Senoble
Date: 2009-12-03 08:00:00
Róbert Emmer was appointed commercial director of Senoble Hungária Kft. in September. Previously he was domestic sales manager of Saga Foods for 9 years. He will be responsible for managing...
Read more
Kambly celebrates its 100th birthday in Hungary
Date: 2009-12-03 08:00:00
LifeBrands Kft. is introducing the Kambly biscuit family, market leader in Switzerland, in January 2010. Three generations of family expertise, state of the art technology and 1st-class Swiss ingredients guarantee...
Read more