News and articles
Self-service segment expands further in the pork product category
Date: 2010-02-14 08:00:00
In November 2008-October 2009, pork product retail sales augmented by 5 percent and went above an annual HUF 160 billion. Nevertheless, Nielsen registered minus 3 percent in terms of volume...
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Vodka and gin were the biggest winners
Date: 2010-02-14 08:00:00
Spirits turnover was HUF 72 billion in December 2008-November 2009 – but only two types managed to expand in terms of both value and volume: vodka (by 8 and 2...
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Thoughts on C.S.R.
Date: 2010-02-14 08:00:00
CSR is a positive way of thinking as well, one that leads to some kind of self-cleansing. Badly interpreted CSR and promotions hidden behind the mask of CSR will soon...
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Schauma Anti-Dandruff – Korpásodás Elleni Intenzív Sampon
Date: 2010-02-14 08:00:00
Already from the first wash, the effective formula of Schauma Anti-Dandruff fights dandruff better and more effectively, plus eases an itchy scalp....
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More-desires in a breadcrumb-era
Date: 2010-02-14 08:00:00
Trendinspiráció Műhely held its second trend conference at a trendy venue, at the Symbol in Óbuda. Dr Mária Törőcsik, the head of Trendinspiráció Műhely (Trend Inspiration Workshop) opened the conference...
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Red Bull’s website refurbished
Date: 2010-02-14 08:00:00
Last December brought the refurbishment of Red Bull’s Hungarian website www.redbull.hu that now focuses on videos and interactive content about Red Bull’s world. The most watched videos are collected under...
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Eight happy winners at PICK
Date: 2010-02-14 08:00:00
PICK Szeged Zrt. celebrated its 140th anniversary with launching its integrated communication campaign last September. Eight lucky winners will always remember 22 January 2010, when they were presented their Vista...
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(HU) Hírmorzsák
Date: 2010-02-14 08:00:00
German Aldi and Lidl face decrease of consumers. According to the survey of GfK market research institute; in the first ten months of the year, the turnover of Aldi and...
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Poultry product retail sales are highly concentrated
Date: 2010-02-14 08:00:00
Nielsen Retail Index registered a 7-percent increase in poultry product sales in November 2008-October 2009. The annual market surpassed HUF 20 billion. Volume sales were up 5 percent and exceeded...
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Full wine cellars, protected pálinkas
Date: 2010-02-14 08:00:00
Beer consumption was 6-7 percent lower in Hungary last year– the market continues to shrink. Domestic wine consumption is estimated to be 3 million hectolitres per year; wine cellars are...
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The Popai report
Date: 2010-02-14 08:00:00
From September 2009, the new president of POPAI Hungary is Ágnes Csiby, the executive director of In-store Team Kft. POPAI United Kingdom has more than 300 members and it supports...
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Palette Color&Gloss tartós hajszínező
Date: 2010-02-14 08:00:00
Ammonia-free hair colour cream – to cover the first grey hairs....
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Olive oil marketing the Italian way
Date: 2010-02-14 08:00:00
The olive oil and wine producers of the Italian province of Imperia turn to the Hungarian, Czech and Polish markets for new sales opportunities. The chamber of commerce invited purchasers...
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SPAR keeps up the momentum
Date: 2010-02-14 08:00:00
SPAR Magyarország transforms 70 stores this year. In self-service type stores they plan to expand the assortment, open exhibition bakeries, use modern bread stands and displays fruit and vegetables in...
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Special wine bottles from O-I
Date: 2010-02-14 08:00:00
O-I, one of the world’s leading glass packaging producers participated with its own stand at the SIMEI trade fair in Milan, where they introduced their revolutionarily new wine bottles, which...
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Turkey sales plummeting
Date: 2010-02-14 08:00:00
It seems that demand for cheaper poultry also started to shrink: last year poultry processing companies bought only 1 percent less chicken meet from breeders, but at a 6-percent lower...
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More wine, but less beer sold in the first nine months of 2009
Date: 2010-02-14 08:00:00
According to GfK Hungária’s ConsumerScan, in the alcoholic beverages category households bought 6 percent less beer than in the same period of 2008, but as average prices were slightly up...
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Increasingly popular
Date: 2010-02-14 08:00:00
In Hungary, olive oil retail sales grew by 3 percent in December 2008-November 2009, nearing HUF 2.5 billion. Volume sales were up by 4 percent; hypermarkets generated 45 percent of...
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Fa Active Pearls (deo spray, roll-on, stift)
Date: 2010-02-14 08:00:00
Its formula contains heat-activated Deo Active pearls. Stress and movement release the active agents in the pearls, which provide extra protection....
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The new law’s executive office does not aim at maximising revenues
Date: 2010-02-14 08:00:00
The Act on the prohibition of unfair market conduct by the suppliers of the food product life cycle entered into force on 1 January. On 10 December 2009, PricewaterhouseCoopers and...
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Bosnian winner at the Henkel Art.Award
Date: 2010-02-14 08:00:00
At the Henkel Art.Award 2009, the EUR 7,000 main prize went to Mladen Miljanovic from Bosnia. Henkel CEE organised the competition for the eighth time, there were 840 entries from...
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Tastemakers – quality at Packforum
Date: 2010-02-14 08:00:00
On 21-22 October, Packoforum hosted the Tastemakers event where 70 participants represented 45 food service companies from Europe, the United States and New Zealand. Presentations at the seminar shed light...
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Half a kilo of poultry products bought per purchase
Date: 2010-02-14 08:00:00
Poultry products is the second biggest segment on the market of processed meat. GfK Hungária’s Consumer Scan reveals that in October 2008-September 2009 the segment shrank by a mere 2...
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Canned beer keeps conquering
Date: 2010-02-14 08:00:00
Beer retail sales topped HUF 116 billion in December 2008-November 2009. Volume sales fell by 3 percent to 386 million litres – according to the Nielsen Retail Index. The average...
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Chewing gums in a hot spot
Date: 2010-02-14 08:00:00
The area around cash desks is the best place for chewing gums. This healthy product is fast-moving and loyalty-building, therefore it is important to make the most popular varieties constantly...
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Gliss Kur Shea Kasmír hajápolók
Date: 2010-02-14 08:00:00
The new Gliss Kur Shea Kasmír product family guarantees intensive care even for very dry hair....
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Modest growth may start in the summer of 2010
Date: 2010-02-14 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, after a 6.5-percent economic decline in 2009 stagnation is expected for 2010. The Hungarian economy has probably hit the...
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Synergon becomes founding member of a cluster
Date: 2010-02-14 08:00:00
On 1 December 2009, Synergon Rendszerintegrátor Kft. joined the Economy-driven Vocational and Development Cluster. The organisation is made up of 11 companies and its objective is to develop and utilise...
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