News and articles

Tesco recruited new regional suppliers

On 3 June, Tesco Hungary organised a suppliers’ forum in Sopron for farmers and manufacturers in Győr-Moson-Sopron, Zala, Vas and Veszprém counties. Tesco’s intention was getting to know new suppliers,...

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Most successful promotion of the year 2009. Silver medal: Up, Borsodi; Borsodi – Cheer like never before!

This prize game targeted 18-36-year old beer drinkers who like football. McCann Erickson did the ATL and the creative, while Up Hungary Kft. implemented the BTL activity. Borsodi’s brand strategy...

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A strong Forint helped meat import

The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and fruit/vegetable products. Their last report reveals that in the first quarter beef prices continued to...

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We are less fervent grillers than we used to be

The current economic situation does not favour the organisation of open-air grill parties and this inevitably affected grill product sales. Zoltán Szántó, PICK Szeged Zrt.’s product manager says: – Because...

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MPL conquers the Internet too

An increasing number of on-line retailers choose MPL (Hungarian Post Logistics) to be their delivery partner. MPL’s convenience services guarantee that on-line stores can serve their customers better. MPL’s goal...

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Would you like a bite of smile?

The first multivitamin gummy candy, Storck Hungária Kft.’s nimm2 Smilegummi comes out with a new flavour. The new yoghurt-coated fruit gummies are made using real fruit juice and important vitamins....

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Mobile laboratories examine organic products

Biokontroll Hungária Nonprofit Kft. sets up mobile laboratories: three vans will perform at least 500 controls in one year, all over the country, in the 1,500-1,900 organic farms of Hungary....

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Most successful promotion of the year 2009. Silver medal: Profi; Profi birthday

Back in 1989, Profi was the first discount store chain to enter the Hungarian market. Today they have 73 units all over the country and 80 percent of their private...

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Export and the industry are already expanding

According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, industrial and foreign trade data indicated a moderate economic growth in early 2010. In several sectors – building and...

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We buy grill products several times a year

In 2009, 5 percent of Hungarian households bought some kind of grill sausage and 7 percent put grill spices in their baskets – reveals GfK Hungária’s ConsumerScan. On average, we...

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Invisible investigators

Krisztina Szabad, the managing director of Archicom introduced their ‘Webeye’ system to the readers of Trade magazine: – A vehicle tracking device is part of the system. It is a...

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Hungarian milk domestic sales declining

The Hungarian dairy business mood reduces and the domestic sales also declining – states the most recent summary of the Milk Marketing Board, which was published on the occasion of...

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One-fifth of the companies feel the export boom

According to the latest survey of Coface Hungary; in nearly half of the interviewed hundreds of Hungarian exporting companies, an over 5 percent export revenues reduction occured in 2009. 21...

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A proposal for “hamburger tax”

The Strategic Alliance for the Hungarian Hospitals proposed a health action plan. The association's proposal also stipulates that health care contribution (10 HUF per unit) should be introduced on alcohol,...

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Best practices for self-regulation: the recent results of the beer industry

A report entitled “Beer advertising with responsible self-regulation ” was issued by the Brewers Association Europe (BoE), which summarizes the European brewing industry self-regulatory practices. The Brewers Association Europe (BoE)...

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The Watermelon Association initiates the creating of a government fund

The Hungarian Watermelon Association turns to the government for help. They want to achieve the creation of a government fund, that would pay the producers the price immediately, to avoid...

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The world price of coffee increased

Within five days, the world price of coffee increased by 20 percent. The Arabica coffee rose onto its two-year peak, according to analysts; mainly due to speculation. The price of...

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Hungary is the seventh greenest among seventeen countries

According to the survey of the National Geographic; the Indian, Brazilian and Chinese consumers are the greenest, while the consumption of the American, Canadian French and British citizens are considered...

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Clorox donation for flood victims

The DunaPro Ltd, the Hungarian distributor of the Clorox brand, offered a significant amount of detergent products, to help the flood victims. The products provide a great help to the...

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GKI expects a one percent growth from the Hungarian economy

According to the new forecast of the GKI Economic Research Co.; the Hungarian economy will grow by one percent this year, the government deficit to GDP ratio will be 4...

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In August, Budapest will be the food industry capital

This year, Europe's largest food event series will be held in Budapest, in the second half of August. The 1st World Summit on Sustainable Food Initiative, originates from Hungary, from...

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A small decrease occured in agri producer prices

The producer price level of agricultural goods declined by 0.2 percent in January-April, compared to a year earlier – reports the Central Statistical Office (KSH). According to the datas of...

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Fruit and vegetables prices increase

Fruits will be expensive this year. 60-70 percent of strawberries, sour cherries and cherries were destroyed because of the rainy May – said Mártonffy Béla, Executive Director of FRUITVEB. About...

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The expansion of European industry broke a record on annual basis

Industrial production in the countries of the Euro area increased faster-than-expected in April, but the rate of growth slowed, compared to March. The annual expansion was the largest ever recorded....

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Chicken meat price to increase

The price of chicken meat will increase by about 20-100 HUF per kilo in the forthcoming days. An increase in demand occured in Western Europe, which means increasing orders for...

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Flood fundraising campaign in the Tesco stores

Tesco helps the flood victims with fundraising cards. The country's largest retail will make simple and easy to donate for all buyers of the chain. Anyone can take from the...

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Detergents for the flood victims

14 million HUF worth of detergents, cleaning and disinfecting products were sent by the Reckitt Benckiser to the flood-stricken region, with the assistance of the Hungarian Maltese Charity Service. The...

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Tesco’s sales turnover is increasing

According to the latest report of the UK supermarket chain; its global sales turnover excluding fuel – increased by 6.9 percent in the three months, ended on the 30th of...

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Milk Day: 41 percent of the Hungarians consumes milk daily

Milk is one of the most important basic food of mankind. 44 percent of the world's population consumes milk on a daily basis. The International Milk Assiciation and the United...

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Counterfeiting of goods – one of the most profitable industry

According to Forbes; Counterfeiting of goods is among the world's seven most profitable illegal industries. It is estimated that 5-7 percent of total international trade expose by fakes. Drug business,...

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