News and articles

The Hungarian McDonald’s getting Greener during winter

McDonald's testing the usage of renewable energy in its Üllői Road restaurant, in the course of a 160 million HUF investment. After the renewal, the first green McDonald’s in Hungary...

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The Spar and the Maltese Charity Service, issued ”Love cards”

The SPAR Hungary Ltd. and the Hungarian-Maltese Charity Service has launched 'You're not alone! ” sloganed ”Love cards”action. At the cashers of Spar, Interspar and Kaiser, 200 and 500 HUF...

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Inspired by memories of the Nespresso

For the delight of coffee fans, Nespresso welcomes the holidays with quality, special, limited edition coffee variations and accessories. In December this year, Nespresso fans can become acquainted with three...

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Hungary will host the first Sustainable Food Chain World Summit next year

Hungary will host the first Sustainable Food Chain World Summit in August 2010 and the tenth Jubilee World Congress of Meat Hygiene and Meat Inspection. The premiere of the event...

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The crisis does not affect the food deliveries

Food delivery companies do not seem to face a significant downturn. The fast delivery, the changing supply and the energy saved on cooking are enough convincing reasons not save on...

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Hungarian Wine Marketing to get sources

Hungarian Wine Marketing Nonprofit Ltd. can get sources for its necessary operation, within a few days. The company was in troubhle, becasue the public tender that was necessary to maintain...

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Winery at the Corvinus University

The Corvinus University of Budapest (BCE) will create a Vine and Winery Institute, in order to further increase the traditionally good quality of the domestic wine education and research, from...

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Szentkirályi big drop package: “Gimme a five”!

The Szentkirályi Mineral Water Ltd. will surprise the consumers in preparation for the Christmas season, with its latest development, the 5-liter packages of mineral water. The drop-shaped bottle is the...

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Borsodi: individual coded SMS promotion

As part of the year-end sales rush SMS code game takes place from 1st to 31st of December. Mobilpont working on the promotion with McCann for the first time. The...

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Weekend clothes Christmas Fair in the Tesco

On Bronze weekend, from 4th to 6th of December actions will be held in all Tesco hypermarkets for all clothing, including footwear and supplements, with a 30 percent discount offer....

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Fanta: Grab a taste of Friday!

Next year, the soft drink's newest global advertising campaign will be launched. Fanta tries to transfer Friday's freedom message to the brand, with the ”Grab a taste of Friday” message....

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Decreasing alcohol consumption in Russia

This year, in the January-September period, Russian alcohol sales decreased by 15 percent in volume, compared to the same period of the last year. Vodka consumption has decreased by 15-16...

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New CEO at Kékkúti Ásványvíz Zrt.

From 1 September 2009, Henrik Gotterbarm is the new CEO of the market leading mineral water company. He has been working for mother company Nestlé Waters for 15 years, prior...

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Warning! Traffic diverted! Business Days 2009 (Part 2)

On the morning of the second day at the Business Days conference of Lánchíd Klub and Trade magazine, held on 30 September-2 October in Tapolca, we examined how the crisis...

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Solutions of the future in Düsseldorf

More than 200 exhibitors will participate in Düsseldorf’s information technology fair EuroCIS, on 2-4 March 2010. The most important topics will be effective cash register solutions, payment systems, supply chain...

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Hungary increased prices the most

In August 2009, consumer prices in the EU-27 were 0.6 percent higher than in August 2008, according to harmonised data. The biggest price increase was in Hungary with 5 percent,...

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The recipe of a rejuvenating treatment from Házi Arany

Gábor Heltai, the director of Házi Piros Paprika Kft. and their agency, Czino Trade Solutions decided to blend a few classic ATL tools with on-line marketing and in-store tools in...

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New recognition: Hungarian Agricultural Economics Quality Prize

Soon a new trademark will appear on the packaging of a few food products: the Hungarian Agricultural Economics Quality Prize honours companies’ efforts to meet quality requirements, thereby setting them...

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Sales approach an annual HUF 27 billion

Demand for wiener is steady: 27,000 tons were sold in September 2008-August 2009, just like a year earlier, according to the Nielsen Retail Index. Wiener sales grew above the meat...

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Nails grow fast at Beauty International

New possibilities in beauty and skin care are in the limelight of cosmetics trade fair Beauty International, held in Düsseldorf on 26-28 March 2010. 1,200 companies and brands are expected...

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Light at the end of the tunnel?

A regional study recently published by PricewaterhouseCoopers paints a slightly unexpectedly positive picture of the consumption markets of upcoming states. According to experts, most global companies realised before the crisis...

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Europe’s Day in Commerce for the fifth time in Hungary

The National Association of Entrepreneurs and Employers as the Hungarian member organisation of EuroCommerce organised the domestic Europe’s Day in Commerce on 3 November. László Herczog, the Minister of Social...

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Sensormatic system at NorgesGruppen

Norway’s leading food retail chain, NorgesGruppen equipped its stores with Sensormatic® acousto-magnetic (AM) detection technology in order to cut down on stealth and increase profits. Sensormatic AM labels are smaller...

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The crisis made wiener buyers more rationalistic

Consumers accept pre-packaged wieners and do not think of deli counter wiener as better. The price advantage of the latter is also dwindling and it is important to be aware...

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Private labels in the limelight at Alimentaria 2010

In March every second year, Barcelona becomes the world capital of the food industry when Alimentaria, Europe’s biggest food and gastronomy fair is held. On 22-26 March 2010, the 18th...

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Fresh! 100% frissen préselt gyümölcslevek nem koncentrátumból

Fruit juice made not from concentrate, but pressed directly from the fruit....

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Awards presented at Europe’s Day in Commerce, 2009

Klauzál Gábor Prize: Posch Péter, WestEnd Ingatlanhasznosító és Üzemeltető Kft. ügyvezető igazgatója; Dr. Vígh Gábor, Mammut Zrt. vezérigazgatója; Ay János, MKIK koordinációs és marketing igazgatója; Boros Péter, COOP Győr Zrt....

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European symphony

Berlin, Germany. We are raising our glasses with Germans business partners to the anniversary of the collapse of the Wall. They are grateful to us Hungarians, but soon start to...

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Six and a half million glasses of water for those in need

As a result of Procter&Gamble’s 3-month programme, more than 1.3 litres of clean, potable water was ”collected” by Hungarian consumers. Those who bought any product from the Aqua collection supported...

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They spent more on wieners

According to GfK Hungária’s ConsumerScan, Hungarian households bought 3 percent less wiener in the first eight months of 2009, compared to the same period last year. The average price per...

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