News and articles
Abundance of innovations for hair
Date: 2008-09-05 08:00:00
As Anikó Csepeli, from L’Oréal Magyarország has told us, the size of the hair care market is HUF 13 billion at present and it is expanding both in terms of...
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Recession slowing down
Date: 2008-09-05 08:00:00
The total volume of retail trade was down by 1.5 per cent in April, compared to April 2007. Retail sales totalled more than HUF 508 billion in April. The turnover...
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Packaging in three steps – part 3: illustrating flavour
Date: 2008-09-05 08:00:00
Many types of illustrations exist in many styles and with many different purposes. Illustrating flavour is a relatively new development. This modern method is barely 50 years old. Even at...
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Chio Sombreros Nacho sajtos és Mexikói chilis
Date: 2008-09-05 08:00:00
Not only the flavour, but the ingredients of Chio Sombreros are also brand new, as it is made from maize instead of potato....
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Active Friesland brands
Date: 2008-09-05 08:00:00
Two innovations have been launched by Friesland Zrt this summer. A coffee cream milk has been added to the Completa assortment. As growing health-consciousness has become a priority for the...
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New statutes for the association of canned maize manufacturers
Date: 2008-09-05 08:00:00
A new statutes was accepted by the Association of European Canned Maize Manufacturers at its general assembly held in Budapest on 18. June. The mandate of the chairman has been...
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Price wave reaching meat products
Date: 2008-09-05 08:00:00
While prices are rising, demand is shrinking in the market of meat products. There are differences between categories in the extent of recession, in the market share of private labels...
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Mouth care brands focusing on special needs
Date: 2008-09-05 08:00:00
The weakness of Hungarian mouth care culture is well illustrated by the single toothbrush used by consumers per year. In countries with an insurance-based healthcare system, the insurance company only...
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Highest price rise for cooking oil
Date: 2008-09-05 08:00:00
Consumer prices rose by 0.1 per cent on average in June, and were up by 6.7 per cent compared to June 2007. Food prices were down by 0.4 per cent...
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Bip textilöblítők
Date: 2008-09-05 08:00:00
Bip textile softeners have a modernised appearance and a mesmerising new fragrance for you to enjoy during drying, ironing and wearing your clothes....
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Cerbona Night rumos-meggyes müzliszelet, 20 g
Date: 2008-09-05 08:00:00
Night Rumos-meggyes cereal bar is a delicacy offering an exciting flavour and true pleasure....
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Kinder pirate ship coming
Date: 2008-09-05 08:00:00
The Kinder brand has real adventure waiting for children. The Kinder Surprise Pirate Ship is under construction. The ship will offer a wide range of entertainment for 3-10 ten year...
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New coffee machine by NESPRESSO
Date: 2008-09-05 08:00:00
NESPRESSO is to introduce its new Lattissima coffee machine in Hungary soon. The new model will allow coffee fans to prepare an espresso, a lungo, a cappuccino, or a latte...
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Consumer confidence in domestic meat unbroken
Date: 2008-09-05 08:00:00
According to data from the GfK Hungária ConsumerScan the sliced cold meat consumption of Hungarian households was up by almost ten per cent in the first four months of 2008,...
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Prices and quality both important to mothers
Date: 2008-09-05 08:00:00
Some products, like for example diapers, are essential in baby care. According to Ildikó Kardos brand manager of Libero, the history of disposable diapers goes back to the 1950’s. While...
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Promising growth in food export
Date: 2008-09-05 08:00:00
Both export and import grew at a faster rate in April 2008, than in the preceding three months. Exports were up by 24 per cent, while import increased by 18...
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Bip 7in1 Gépi mosogatótabletta Megapack
Date: 2008-09-05 08:00:00
The Bip 7in1 dish washer tablets have arrived with 64 tablets per pack....
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Orbit töltött rágó narancs-mangó és eper-barack
Date: 2008-09-05 08:00:00
A new innovation was added to the Orbit product range in July, the tremendously popular fruit flavoured, liquid filled chewing gums....
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Moderate optimism on board the OKSZ Klubhajó
Date: 2008-09-05 08:00:00
According to Péter Feiner, chairman of the National Retail Association, the best we can hope for this year is that the decline of retail trade will stop. The Association is...
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Successful cooperation between TESCO and Salva
Date: 2008-09-05 08:00:00
„Az Év Támogatottja” is a TESCO program for helping handicapped people. Last year, the apprenticeship project developed by Salva Vita Foundation for helping young, mentally handicapped people received support from...
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With PICK to Beijing
Date: 2008-09-05 08:00:00
The main prize of the PICK Snack prize game held by PICK Szeged Zrt in July was handed over in the beginning of August. Mariann Fekete from Sopron has won...
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Active brands, loyal ladies
Date: 2008-09-05 08:00:00
Women’s hygiene products have produced spectacular growth in recent years. As a result of the efforts invested into education and communication by manufacturers and retailers, this subject is no longer...
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Parent, media, friend
Date: 2008-09-05 08:00:00
According to research by GfK LHS HealthCare, parents, the media and friends have the largest influence on the dietary habits of children in primary schools. According to 34 per cent...
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Freshpack Görög, Freshpack, Cézár, Freshpack Chef
Date: 2008-09-05 08:00:00
Complete, instant salad dish. The advantage of the separately packaged ingredients is that it can be prepared according to individual taste and this helps in retaining freshness....
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New generation advertising messages on TV2
Date: 2008-09-05 08:00:00
The recently established TV2 Brand Care group and the spot types developed by them were the topics of a roundtable discussion held in June. In recent years, TV2 has been...
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Storm clouds
Date: 2008-09-05 08:00:00
Though the sun is shining outside, I see storm clouds coming when I look at the condition of the Hungarian food industry, especially the meat sector. The sector is under...
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New plant in Szabadegyháza
Date: 2008-09-05 08:00:00
The largest maize processing plant in Europe was opened on 11. July in Szabadegyháza. In addition to food, a substantial quantity of bio-ethanol is also produced in the plant. Hungrana...
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Business Superbrands award for GfK
Date: 2008-09-05 08:00:00
GfK Hungária received the first Business Superbrands Award in 2008 for representing excellence, quality and reliability in the b2b market. In the future, brands enjoying an excellent reputation in their...
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Double digit growth in quantity as well
Date: 2008-09-05 08:00:00
According to the Nielsen Retail Index, retails sales of praline exceeded HUF 18 billion in the June 200 – May 2008 period. Praline sales grew by 13 per cent in...
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Masculine choices
Date: 2008-09-05 08:00:00
The total value of the condom market was over HUF 2,4 billion in 2007. Hyper markets and drugstores account for the largest part of sales. Though the lubricant market is...
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