News and articles
New managing director at Dreher Breweries
Date: 2010-06-17 08:00:00
From 1 July 2010, Andrei Haret is the new managing director of Dreher Breweries. Andrei Haret joined SABMiller group in 2003 as Vice President of Ursus Brewery, Romania, responsible initially...
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Politicians promise more efficient consumer protection
Date: 2010-06-17 08:00:00
We need to take consumer protection closer to the people – said MP László Koszorús at the annual meeting of the Hungarian Brand Association. The author of Fidesz’s consumer protection...
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Most successful promotion of the year 2009. Silver medal: STR8 consumer promotion; Speed up with STR8!
Date: 2010-06-17 08:00:00
18-34 years old, city living men of AB status were the target group of the STR8 brand campaign of Trade 90 member of Sarantis Group, between 8 June and 2...
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Flower sale all around the year
Date: 2010-06-17 08:00:00
These days not only specialised shops, but also general retail units sell garden products. We do not have precise data on Hungarian garden plant and hobby gardening sales, but it...
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Small packaging units sell better
Date: 2010-06-17 08:00:00
Spice retail sales grew by 10 percent in February 2009-January 2010, compared with the previous twelve months. The annual market surpassed HUF 12 billion and Nielsen registered minus 2 percent...
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Question: Recently the 15-year old Hungarian Brand Association held its general meeting. A new president was elected: Tamás Ács, the managing director of Mars Hungary. How would you summarise the meeting, what do you expect from this year and what will you do first as president?
Date: 2010-06-17 08:00:00
Answer: My first task is to say thank you to all my fellow members for putting their trust in me. At the meeting we voted on the 2009 annual report...
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Tchibo wins Superbrands award
Date: 2010-06-17 08:00:00
This year the Superbrands jury conveyed for the 16th time and decided that Tchibo, the ambassador of quality coffee consumption deserved a Superbrands award. Superbrands is an initiative with two...
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Treasure hunting in METRO
Date: 2010-06-17 08:00:00
The interior of the new METRO store in eastern Pest has been redesigned and now professional buyers can find their products more easily and comfortably. Buyers even had a chance...
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Házi Arany spice
Date: 2010-06-17 08:00:00
Házi Arany spice mixes have been renewed inside and out....
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Poverty and consumption: cheaper products are more popular than promotions
Date: 2010-06-17 08:00:00
GfK Hungária carried out a survey on the consumption habits of more than 3 million Hungarians, who live below the poverty line. Despite being poor, these people spend significant amounts...
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Condiment brands are looking for new communication elements
Date: 2010-06-17 08:00:00
On the stagnating condiment market the volume share of private labels has reached 38 percent, hypermarket strengthened its position among retail channels and the 301-500 g packaging size increased its...
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Another gold medal for Demeter Winery
Date: 2010-06-17 08:00:00
Demeter Winery’s Hanga 2009 won a gold medal at the 34th Challenge International du Vin competition in Bordeaux. Hanga 2009 is a dry, refreshing wine – 70 percent linden leaf...
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Milli Mia Cottage Cheese Cream comes out with a seasonal flavour
Date: 2010-06-17 08:00:00
From 1 July, Milli Mia dessert family’s new summer product, Cottage Cheese Cream with sour cherry is available in shops, for 10 weeks. Viktória Főfainé Kiss, Milli’s brand manager told...
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Hungarian milk domestic sales declining
Date: 2010-06-17 00:03:12
The Hungarian dairy business mood reduces and the domestic sales also declining – states the most recent summary of the Milk Marketing Board, which was published on the occasion of...
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One-fifth of the companies feel the export boom
Date: 2010-06-17 00:02:38
According to the latest survey of Coface Hungary; in nearly half of the interviewed hundreds of Hungarian exporting companies, an over 5 percent export revenues reduction occured in 2009. 21...
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A proposal for “hamburger tax”
Date: 2010-06-17 00:02:35
The Strategic Alliance for the Hungarian Hospitals proposed a health action plan. The association's proposal also stipulates that health care contribution (10 HUF per unit) should be introduced on alcohol,...
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Best practices for self-regulation: the recent results of the beer industry
Date: 2010-06-17 00:02:34
A report entitled “Beer advertising with responsible self-regulation ” was issued by the Brewers Association Europe (BoE), which summarizes the European brewing industry self-regulatory practices. The Brewers Association Europe (BoE)...
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The Watermelon Association initiates the creating of a government fund
Date: 2010-06-17 00:02:21
The Hungarian Watermelon Association turns to the government for help. They want to achieve the creation of a government fund, that would pay the producers the price immediately, to avoid...
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The world price of coffee increased
Date: 2010-06-17 00:01:12
Within five days, the world price of coffee increased by 20 percent. The Arabica coffee rose onto its two-year peak, according to analysts; mainly due to speculation. The price of...
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Hungary is the seventh greenest among seventeen countries
Date: 2010-06-17 00:00:15
According to the survey of the National Geographic; the Indian, Brazilian and Chinese consumers are the greenest, while the consumption of the American, Canadian French and British citizens are considered...
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Clorox donation for flood victims
Date: 2010-06-17 00:00:05
The DunaPro Ltd, the Hungarian distributor of the Clorox brand, offered a significant amount of detergent products, to help the flood victims. The products provide a great help to the...
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GKI expects a one percent growth from the Hungarian economy
Date: 2010-06-16 00:06:08
According to the new forecast of the GKI Economic Research Co.; the Hungarian economy will grow by one percent this year, the government deficit to GDP ratio will be 4...
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In August, Budapest will be the food industry capital
Date: 2010-06-16 00:05:55
This year, Europe's largest food event series will be held in Budapest, in the second half of August. The 1st World Summit on Sustainable Food Initiative, originates from Hungary, from...
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A small decrease occured in agri producer prices
Date: 2010-06-16 00:04:35
The producer price level of agricultural goods declined by 0.2 percent in January-April, compared to a year earlier – reports the Central Statistical Office (KSH). According to the datas of...
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Fruit and vegetables prices increase
Date: 2010-06-16 00:04:26
Fruits will be expensive this year. 60-70 percent of strawberries, sour cherries and cherries were destroyed because of the rainy May – said Mártonffy Béla, Executive Director of FRUITVEB. About...
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The expansion of European industry broke a record on annual basis
Date: 2010-06-16 00:03:02
Industrial production in the countries of the Euro area increased faster-than-expected in April, but the rate of growth slowed, compared to March. The annual expansion was the largest ever recorded....
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Chicken meat price to increase
Date: 2010-06-16 00:02:55
The price of chicken meat will increase by about 20-100 HUF per kilo in the forthcoming days. An increase in demand occured in Western Europe, which means increasing orders for...
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Flood fundraising campaign in the Tesco stores
Date: 2010-06-16 00:01:02
Tesco helps the flood victims with fundraising cards. The country's largest retail will make simple and easy to donate for all buyers of the chain. Anyone can take from the...
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Detergents for the flood victims
Date: 2010-06-16 00:00:35
14 million HUF worth of detergents, cleaning and disinfecting products were sent by the Reckitt Benckiser to the flood-stricken region, with the assistance of the Hungarian Maltese Charity Service. The...
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Tesco’s sales turnover is increasing
Date: 2010-06-16 00:00:25
According to the latest report of the UK supermarket chain; its global sales turnover excluding fuel – increased by 6.9 percent in the three months, ended on the 30th of...
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