News and articles

Discount stores dominate on the chocolate bar market

GfK Hungária’s ConsumerScan revealed that in the first ten months of 2010 discount stores kept their leading position on the market of chocolate bars. Hypermarkets also became stronger – more...

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People are increasingly interested in reading promotion leaflets

Since 2009 the influence of promotions has increased greatly. According to GfK Hungária Shopping Monitor 2011, 58 percent of those asked gather information from promotion leaflets found in their mailbox....

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The prices of cereal grains and vegetables increased the most

It did not come as a surprise that the production price level of agricultural products was 29 percent higher in December 2010 than a year earlier. Looking into it deeper...

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More than three quarters of households buy ham on a regular basis

Different types of ham (machine ham, smoked-cooked, dried, matured and peasant hams) remain to be popular: in the first ten months of 2010 more than three quarters of households bought...

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Market-leading energy drink manufacturer brings production to Hungary

From spring 2011 Miskolc-seated Hell Energy Magyarország Kft. will realise the bulk of its manufacturing activity at the new production facility, which is being built in the outskirts of Szikszó....

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Rondo invests in capacity expansion

Rondo Kft. invested nearly HUF 2 billion in expanding its cardboard manufacturing capacity in Budapest. A new production plant and an internal transport system were completed by the end of...

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MÉBiH coordinates the preparation for a European food consumption survey

The Hungarian Food Safety Office (MÉBiH) won the European Food Safety Authority’s tender and will elaborate the methodology of and prepare for EU MENU, a European food consumption survey. The...

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My company is on the Internet

Ipsos conducted a survey for Google Hungary, which revealed that less than half of Hungarian micro- and small businesses have their own websites. This finding made Budapest Bank, Google Hungary...

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Ferenc Deák works in Moscow

The former managing director of Henkel Hungary, who spent the last one and a half years at the company’s Düsseldorf headquarters, works in Moscow from January 2011 as director of...

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Obligatory dynamism

Economic upturn is going at full speed in Germany, the rate of unemployment has not been this low for years (some say it has never been). What I saw from...

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Enchanted by brand loyalty

A study published for the 15th time, the annual Brand Keys Customer Loyalty Index (CLEI) concluded that these days really successful brands have one thing in common: they enchant customers...

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Barbie and Ken are back together

After seven years of separation Barbie and Ken give their romance another chance (the couple even united their Facebook profiles!), informed Mattel in a communiqué, in which they also introduced...

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Coke’s real recipe is not a secret anymore?

The Coca-Cola code has been cracked! At least this is what Ira Glass, the host of US radio show ‘This American Life’ claims: he stumbled across the recipe in an...

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Insider

The jurying for the POPAI Global Awards has been completed. The 30-member jury (3 jurors represented Hungary: Klára Csík, Róbert Merkler and Judit Tóthy) evaluated the entries – delegated by...

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The world’s biggest companies joined forces (part 1)

The Consumer Goods Forum (CGF) unites 400 leading experts, international organisations and initiatives from 70 countries, representing a turnover of EUR 2.1 trillion. It has been up and running since...

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Retail was still in a bad patch last year

Volume sales in retail diminished by 0.3 percent last November, in comparison with November 2009. Volume sales in the first eleven months of 2010 fell by 2.5 percent – reports...

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The draft of the Hungarian product regulation released for public consultation

The public debate on the draft of Hungarian product regulation has started – notified the Ministry of Rural Development (VM). The Ministry will send the draft to the European Union...

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The resurrection of the Hungarian packaging industry

Hungarian packaging industry increased by 16.7 percent last year, achieveing growth compared to 2008, after the 12.2 percent decline of 2009 – states the National Association of Packaging and Material...

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Industrial production expanded again after the decline of December

According to the seasonally and working day-adjusted preliminary datas; after the 11.8 percent decline of December, industrial production grew by 15.5 percent on a monthly base. The adjusted data shows...

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Sixty million tastes in the Hungarian Chocolate Factory

Eight months after its start, the chocoMe is well-known even out of Europe. On the website of the chocoMe, the customers can individually compile their favourite chocolate by mixing their...

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Subway overtook McDonald's in the number of restaurants

McDonald's is no longer the world leader in the number of  the restaurants. According to the recent datas, Subway overtook the U.S. giant. In the end of 2010, subway had...

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New HUman Resource director at METRO

Starting from 1st March 2011, the new HR director of METRO Commercial Ltd. is László Nagy. László joined METRO after having worked at Sara Lee Hungary for years as the...

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Ivory Coast nationalizes the cocoa and coffee trade

The world price of cocoa rose on Tuesday near its 32 years peak, after cocoa trade was nationalized in Ivory Coast, which is the biggest producer of the world. The...

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Consumer protection: e-commerce in focus

The consumer protection authority has begun testing the electronic commerce. The tests last from mid-March all over the country – told Sasvári Zoltán,  Director of the Consumer Protection Authority in...

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Spar: the manufacturer is responsible for the packaging and for the marking

On the basis of the current Hungarian laws, the manufacturer is responsible for the packaging and for the placed markings – informed the Spar Hungary Ltd. the MTI. The notice...

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The clothes make the man

At many companies, especially at multinational ones, the code of ethics regulates how employees should dress. Generally speaking we can say that a workplace is not the place where one...

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Environmentally friendly

The brewing sector is the only one in Hungary that uses the technology of refilling efficiently and sustainably (returned bottles, casks). What is more, beer’s most popular convenient packaging is...

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Good news when it comes to employment

According the a new survey carried out by Manpower, Hungarian employers are about to face a careful growth in the second quarter of the year: most of the employers asked...

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METRO-employees help families in need

2011 is the European Year of Volunteers, therefore it plays an important role in the charity program of METRO Commercial Ltd. In fact, 50 employees of the company offered clothing...

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Borsodi helps fans support their favourite soccer team

Borsodi Brewery has made the announcement that continuing their traditions, they are going to support Hungarian soccer with a significant amount of money. The company launches a special campaign from...

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