News and articles

Pick: Although the mothers did not expect thanks for care, they deserve it

Care has an important role and it is an undisputed fact that the mother, even if unnoticed, teh drivers of family functioning. The Pick Szeged Zrt. in its National representative...

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Christmas wrapped up

Christmas tree decorated with florentine biscuits, Christmas star caramelized with almond crumbs – these chocolate specialties are the eye-catching products of the Romanian chocolate confectionery brand manufacturer the Heidi. So...

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The STI Group strenghtened with twelve POPAI Awards

Backed up by a certified creativity and expertise in sales, the STI Line achieved a great success at the 2014 POPAI United Kingdom and Ireland race in the Tower Hotel,...

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The Famíliatészta joined the Donation Convoy with several hundred kilos of dry pasta

The Famíliatészta Kft. joined to the 9th Donation Convoy, launched by the Hungarian Food Bank Association and the FAO (UN Food and Agriculture Organization). The organizers launches the Donation Convoy...

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Interest subsidy to the producers' organizations

The producers' organizations taking part in the Working Capital Loan Program will receive interest subsidy – according to the government's decision. According to the regulation, published Hungarian Official Gazette the...

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Record quantity of corn is harvested in Békés county

A record volume of corn is harvested Békés county. The average yield per hectare is expected to exceed 7 tons – the Secretary of the Békés county Agricultural Association informed...

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The country's latest CSR competition, the three good deeds has been launched

Domestic companies, large corporations and institutions that wish to perform three good deeds until the end of the year can apply for the application until 18 December 2014. The competition’s...

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Surge in television ad spending

The annual tea market was bigger than HUF 12 billion between June 2013 and May 2014. Sales contracted 1 percent in both value and volume. Stores with a floor space...

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Enjoying life with MARTINI sparkling wines

MARTINI’s motto is ‘gioia di vivere’ – enjoying life – in Hungary too. MARTINI’s history started on 1 July 1863 and by now the company has become the world’s fourth...

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Magazine: Pampering cosmetics for Christmas

Melinda Jáger, Beiersdoft Kft.’s shopper & customer marketing manager told our magazine that the company pays special attention to supporting families, since in the last 100 years Nivea has become...

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The 13th Auchan filling station of Hungary was handed over in Fót

The Auchan Magyarország Kft. in its 19 stores serves about 40 million customers per year. In addition the majority of the Auchan stores operate self-service discount gas stations near the...

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Beekeepers may notify a force majeure

This year, the Hungarian agriculture faced different weather conditions, in particular the effects of the Yvette cyclone in May has caused serious damages to the domestic colonies, so the Ministry...

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The World's Largest Toy Fair

The Nuremberg-based Spielwarenmesse, the world's largest Toy Fair debuted on October 15, at the event of the German-Hungarian Chamber of Industry and Commerce. The toy and game inventors developers, manufacturers,...

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The rules of the agricultural insurance premium subsidy are changing

Due to changes of the EU rules, the rules of agricultural insurance premium subsidy are changing. The most important change is that from November 2014 exclusively the micro, small and...

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Foodpanda: reduce the amount of food products thrown out!

Year after year, the World Food Day to call the attention of one of the major problems affecting humanity: to call the attention of food waste issue. According to FAO...

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The Food Bank Association’s Donation Convoy to carry 50 tons of food for the needy

The Hungarian Food Bank Association launches its Donation Convoy every year on 16 October on the World Food Day jointly with the FAO. The initative would like to draw your...

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The Dilmah Tea School presents: The art of making tea

The Dilmah Tea School arrived to Hungary. The tea school aims to present the amazing true story of making tea to those who are interested. The Dilmah in the past...

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The World Day of Bread is held today

On the World Day of Bread we remember to those people who do not get bread, and hungry, so every year we draw attention of the society with charitable bread...

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The lamb from Kelemér and the blond Mangalitsa received Gold Ribbon

Simon Attila István, the Minister of State of the Ministry of Agriculture, handed over the Gold Ribbon Quality certificates at the presentation of the Gault&Millau Hungarian restaurant and wine guide....

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Discontent in Israel, due to cheaper chocolate pudding from Berlin

A bill of a young man emigrated to Israel has triggered a wave of serious dissatisfaction, which proves that chocolate pudding costs three times more in Israel than in Germany....

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Christmas gift packs much more popular than before

In November-December 2013 Hungarian consumers spent nearly HUF 4 billion on 2.5 million gift packs – in value 18 percent more and in volume 21 percent more than in the...

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At the starting line of a category management project

After the years of recession, in category management it is becoming more and more realistic a goal once again to achieve a sales increase. Nielsen contributes to this by organising...

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Loyalty across channels (Part 1)

Customer loyalty specialist ICLP has recently published their latest study on customers who are active in several channels. Consumer behaviour is changing at breakneck speed, thanks to rapid technological development...

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Let’s bargain!

PriceWaiter (USA) developed an app called ‘Name Your Price’, with the help of which potential buyers can bargain for products. Andrew Scarbrough, one of PriceWaiter’s founders reckons that the internet...

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Ice water on your head!

The ALS Ice Bucket Challenge has been spreading fast on the internet. People dump ice water on their heads to call attention to this fatal disease and urge people to...

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No clean slate: retrospective investigations conducted by NAV

As of 1 September traditional cash registers mustn’t be used any more: only online cash registers are allowed to be operated by units that fall under the scope of the...

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Accurate and rapid information at every level

These days it isn’t enough to install a couple of cash registers in the FMCG sector: without connected background systems and the constantly updated information for members of the management...

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Interest rates are lower than ever

KAVOSZ Zrt. manages the Széchenyi Card Programme, which is already accessible at 11 financial institutions and in part due to the state’s interest rate subsidy it is the most successful...

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Factoring: payment trends and credit risk factors

Hungarian enterprises have become more disciplined in paying invoices and collecting receivables, and they are also more careful when it comes to selecting business partners. In general we can say...

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Fewer Hungarians worry about debt

Nielsen’s 2nd quarter survey (conducted in 60 countries) asked the question ‘What will be your biggest concern in the next six months?’ and while in the 3rd quarter of 2013...

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