News and articles

Tetra Pak Hungária: less than five percent packaging sales growth is expected

The Tetra Pak Hungária Zrt. expects less than five percent packaging sales growth in this financial year, lasts from 1 April 2012 until 31 March 2013 – Eric Schmid, the...

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Sausages and new wine at the fourth Hungarian Flavours Fair

The Hungarian Flavours Fairs will be organized for the fourth time between 16 – 18 November 2012, in the B building of the Millenáris, in Budapest. Vistiors can meet such...

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Winemaker of the Year 2012 – the candidates

Here is the list in alphabetical order: Áts Károly, Borbély Tamás, Dúzsi Tamás, Gálné Dignisz Éva and Heimann Zoltán. The Hungarian Wine Academy hands over Hungary’s oldest and most prestigious...

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The Danish Government abolishes the tax on fat

The Danish government wants to remove the fat tax, that was introduced a year ago – the Danish Ministry of Taxation announced on Saturday. Denmark was the world first country...

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Fish and food production program is being prepared for the area of Biharugra

Fish and food production program is being prepared for the area of the Biharugra fishponds, based on fresh water. The program was developed by the Békés County Development and Enterprise...

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Mobile wallet service to be launched in Hungary next year

Hungarian Mobile Wallet Association was established in June 2011 by Magyar Telekom, Telenor, Vodafone, OTP, MasterCard and SuperShop. The association’s goal is to make NFC technology-based mobile wallet service available...

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Travels around FMCG – Business Days 2012 – part 1

Around the World in Three Days was the title of this year’s Business Days conference, held in Hotel Pelion, Tapolca. A record number of more than 450 participants attended the...

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Cleaning products: the age of the head of household greatly influences product choice

Hungarian households do not economise on household cleaning products: both volume and value sales improved in the first half of 2012. Households where the head is older than 60 years...

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Great autumn cleaning – part 2

Research conducted by Unilever revealed that cleanliness is less important for people than it was 20-30 years ago and the amount of time people spend with cleaning is diminishing. Today...

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Metro – Think big!

‘Christmas time with wholesale prices’ – Metro announces in its leaflets. Metro offers five splendid gift baskets (Gold, Mix, Blue, Red, Yellow) and a unique opportunity: customers can pick anything...

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Energetic cereals

There are two big categories on the cereal market: cereal flakes and bars, and mueslis and muesli bars. The two groups have slightly different target groups and consumption motivations. Andrásné...

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Wiener season approaches with fervent price promotions

Wiener is as popular as it used to be: according to Nielsen, from November to December in 2011 volume sales augmented by 52 percent and value sales rose by 40...

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Promising first six months in agricultural foreign trade

The effects of the drought have been disastrous, far less wheat was harvested in Russia, the Ukraine and Hungary – consequently, prices have started increasing. Corn yield suffered even more...

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Wiener is a favourite with large families

Wiener is a very popular product category: nine out of ten households purchased this type of meat product in the 12-month period leading up to June 2012. It is large...

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Private label sales grew in the first six months

Food retailers’ revenue from private label products increased in the first half of the year if compared with the first six months of the previous year – reveals Nielsen’s latest...

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The level of consumption was at a standstill in the first six months

Hungary’s economy and consumption were characterised by stagnation in the first half of 2012 – reported GfK Hungária in the Retail Analysis study conducted by its Consumer Panel Services. Hungarian...

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JOYA PUR soy drink

Just like other members of the product family, JOYA PUR soy drink is now available in a new packaging, offering a softer and creamier, more milk-like experience than before....

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Production prices in the industry reduced further in August

In August 2012 production prices in the industry were 0.3 percent below the level of July. The volume of industrial production fell by 0.8 percent if compared with the level...

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New in-store tool in Tesco stores

POS Services Kft., the media sales partner of Tesco Hungary makes its latest advertising tool, called POP-UP available in Hungary from 1 October 2012. This tool is placed on shopping...

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Zewa Softis Glamour

This practical package is decorated with special motifs and has a pleasant flower scent, making the product stylish and easy to use in everyday life....

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Food prices are rising above the average

In September consumer prices were 6.6 percent higher than a year earlier. The monthly pensioner consumer price index augmented 0.3 percent and the annual index upped 6.6 percent. Compared with...

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NIVEA Hydro Care

New NIVEA HYDRO CARE hair care products contain aloe vera and water lily extract, giving back your hair its natural moisture every day....

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GKI is pessimistic

GKI Economic Research Zrt.’s forecast for 2012-2013: Hungary’ economy will lag behind the economies of the European Union and our economic policy will lead to isolation. The level of consumption,...

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Demand for Hungarian wines dropped by one third

Data from the Agricultural Economics Research Institute (AKI) and KSH’s market price information system (PÁIR) reveal that 3 percent less slaughter turkey was sold in Hungary in the first nine...

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Cerbona Disney

The popular Cars and Faireez graphic designs are updated and the Cinnamon breakfast cereal sports a new, Phineas and Ferb design....

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Family enterprise with an IT background

Kedvenc JM started as a family enterprise back in 1997 and now the company employs 130 people. The company’s profile is producing and selling frozen goods, fresh and frozen meat...

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Planned changes affecting retail

Our magazine discussed the most important changes in taxation affecting the food industry and the retail sector with Péter Biczó, a partner in PricewaterhouseCoopers Auditing Kft. and Anita Mekler, a...

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Fleet management and operating lease

In Europe new car sales somewhat decreased but in Hungary 15 percent more new cars were sold in the first nine months of 2012 than in the same period of...

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Financial institutions keep fine-tuning their products

At the moment micro and small businesses show reduced demand for production machinery lease because investment activity dropped. These firms tend to apply for current account and working capital loans....

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Trends, whys and answers – part 6

Basically consumers are grouped according to socio-demographic features, e.g. sex, age, studies, income, etc., but qualitative market researchers can also characterise members of the target group according to psychographic characteristics...

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