Innovations

Grill cheese seasoned with Kotányi spices

Constant development and striving for excellence have created Szarvasi Agrár Zrt.’s new GMO-free grill cheese products flavoured with Kotányi spice mixes. Besides the plain, basil, bear’s garlic and chilli variants,...

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HELL Summer Cool Rasberry Candy and HELL Summer Cool Exotic Candy

HELL Summer Cool Raspberry and HELL Exotic Candy are finally here, with fantastic colours, a candy-themed design, and refreshing raspberry and citrus flavours. The two energy drinks in our summer...

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Maggi Texicana Salsa

Chilli is the hot basis of most salsa sauces in the famous Tex-Mex cuisine, which you can easily take home now in the form of Maggi Texicana Salsa. Fruity tomato...

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MAGGI’s leftover-saving fixes

With the help of MAGGI’s leftover-saving bases, a wide range of tasty dishes can be prepared from the leftover food in the fridge and the pantry. Thanks to the open...

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Monster Lewis Hamilton Zero

Monster Lewis Hamilton Zero, the latest sugar-free product in the Monster portfolio, is the result of a historic collaboration between Hamilton and Mad Dog Jones. Its peach nectarine flavour arrives...

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Baileys Colada

New limited edition Baileys Colada is the perfect indulgence, which puts the crown on summer moments. This smooth, rich texture Baileys specialty is the combination of irresistible Irish cream, sweet...

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Häagen-Dazs × Pierre Hermé Paris macaron double chocolage ganache and strawberry-raspberry ice creams

Two very popular, yummy desserts unite in our new ice cream collection, for an experience that is decadent to the maximum: the famous macarons of French master pastry chef Pierre...

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Milli milk drinks

These delicious and nourishing new milk drinks from Milli put a smile on everybody’s face, so the day is guaranteed to start well! Chocolate, Floating Island and Chocolate-Hazelnut – which...

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Regina Maxi Rolls 4-roll, 3-ply toilet paper

Each roll of the Regina Maxi Rolls 4-roll, 3-ply toilet paper has more than 300 sheets, so there is twice as much toilet paper on every Regina Maxi Rolls roll...

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Stella Artois 0.0%

Our brewing masters are relying on 600 years of Belgian beer making traditions to create an alcohol-free beer full of flavours. It doesn’t matter what the occasion is, Stella Artois...

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Gliss Night Elixir leave-in overnight hair mask

Innovative leave-in overnight hair mask with the HAPTIQ technology, which penetrates deep into the hair fibre, rebuilding and regenerating its structure while you are sleeping. The product can be used...

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ARANYCIPÓ Premium Bread

ARANYCIPÓ Premium Bread can already be found in ALDI’s large selection of bakery items, in three different versions. The yogurt, linseed and potato variants of this rye bread are excellent...

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Garage beer mixes

Our unbelievably flavoursome new Garage beer mixes, Hard Lemon and Hard Strawberry offer instant refreshment. The stylish bottles have special design that calls attention to Garage in the shops, making...

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L’Or Laos Bolaven

L’Or Limited Creations Laos Bolaven is made from 100% Arabica Catimor coffee beans, which are grown on the Bolaven Plateau, where the volcanic soil that is rich in minerals, the...

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Cottage cheese mini scones and pumpkin seed scones

This time Fornetti has created something new in a classic product category, adding two new premium mini products to its scone selection. Cottage cheese mini scones are made with more...

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Starbucks® by Nespresso®

There are two new products in the Nespresso® compatible Starbucks® range: Starbucks® by Nespresso® Creamy Vanilla and Starbucks® by Nespresso® Smooth Caramel capsules are now both available Contact: Nestlé Magyarország Kft....

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Nature Ville by herbow

An eco-friendly product for cleaning the plastic and glass surfaces inside the refrigerator. Saponin makes gentle and efficient cleaning possible, as it has no health risk or negative effect on...

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Purina ONE Difficult Appetite dry and wet cat food

In 2023 a new product range debuts in the Purina ONE Bifensis portfolio. Difficult Appetite products were developed for cats with selective taste in food, and they are available in...

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Topjoy

This year 5 new products join the glass-bottle portfolio of Topjoy. Margarita and Sunset are our new alcohol-free cocktails. We also launch the Topjoy Light range, in the three most...

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HELL ICE COFFEE Slim Hazelnut

Slim Hazelnut, the latest product in the HELL ICE COFFEE range is here! The new product contains no added sugar, and it is made with real Arabica and Robusta coffee...

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New Mizo Túró Rudi with 0% added sugar

Mizo Túró Rudi with 0% added sugar is now available in shops. This dairy snack is a really light treat, so that anyone can enjoy it even when following a...

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(HU) Hey-ho 1 literes, dobozos gyümölcslé

We have added two exciting new flavours to our product portfolio: exotic and unique dragon fruit, and refreshing lemon-lime. The products also got a new packaging, with the introduction of...

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Renewed Tomi laundry detergents

Thanks to the effective formula, renewed Tomi laundry detergents deliver extra strong performance against stains already from 20°C, and they make large quantities of dirty clothes clean and fresh by...

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Kalinka in pocket-sized bottle 0,1 l

The latest product in the Kalinka portfolio is now available in shops! Kalinka is the purest premium vodka, which we make according to the classic vodka distilling traditions, and it...

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Viwa Vitamintea with organic tea

Being one of Europe’s leading vitamin water brands, we set a new goal for 2023: taking the popular ICE TEA product category to new heights, giving consumers more than the...

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Survival strategies

This year’s subtitle of the conference series “My love for trade marketing” was “Survival strategies”. The participants searched for answers to the challenges caused by inflation and the crisis with...

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The Syngenta IDEAL melon won a silver medal at the Fruit Logistica exhibition

Syngenta’s product was awarded for the third time in a row at the Fruit Logistica international exhibition. After the YOOM dark cherry tomato* in 2020 and the ISTEM cauliflower specialty...

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Is potato milk the new dairy alternative?

Two new brands are aiming to replace cow’s milk with potatoes, creating foods that rival traditional cheeses and dairy products. Vegan cheese has been around for a while. They are...

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They are developing vegan salmon fillets and crab cakes

Two Canadian startups will get government help to further develop the technology needed to produce the next generation of vegan seafood. Toronto-based startup New School Foods has received funding from...

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Magyar Vajkrém dairy spread

Magyar Vajkrém dairy spread products are made from selected ingredients and are based on an original recipe. All products under the brand are made from milk exclusively produced by Hungarian...

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