Company and Personal News

News

Reduction in packaging materials. Major FMCG companies, like Cadbury Schweppes, Coca-Cola Enterprises Masterfoods have signed an agreement called Courtauld Commitment in the UK, aimed at reducing the quantity of packaging...

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Art therapy sponsored by Tesco

Mosoly Alapítvány has developed a special art therapy program for children in hospital which is sponsored by Tesco-Global Áruházak Zrt. So far, the program has been implemented in Heim Pál...

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Question:

What are Hungarian consumers like? In what way are they different from consumers in neighbouring or Western European countries? Does a national character identifiable for market research exist? How can...

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STI acquires Petõfi Nyomda

STI-group – the leading manufacturer of displays in Europe and a major manufacturer of packaging materials – purchased Petőfi Nyomda Kft. from M-real Corporation on 1 June....

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Answer:

GfK Hungária has sophisticated and comprehensive methods to describe Hungarian consumers. Consumer preferences are described using our Consumer Confidence Index, Euro-Socio-Styles and GfK Lifestyles surveys. We also use an eye-scan...

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CBA birthday meeting for partners

CBA Kereskedelmi Kft. held a meeting for its partners in Domonyvölgy, on 1 June, to celebrate its 15th birthday....

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25 checkpoints

The perking plant of Lavazza in Torino, the biggest in the EU, covers 7,3 hectares. As they do not have plantations of their own, they purchase coffee from 60-70 producers....

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Tesco sponsoring Salva Vita this year

Tesco-Global Áruházak Zrt. has donated HUF 20 million to the Salva Vita Foundation which promotes the integration of physically challenged young people and adults into society....

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Climate-friendly Tesco in Sátoraljaújhely

The climate-friendly Tesco store in Sátoraljaújhely uses 25 per cent less electricity and 50 per cent less gas. James McCann, general director of Tesco and Daron Neal, director responsible for...

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Up-dated image for Kaiser

Kaiser Food Élelmiszer-ipari Kft. has a refreshed image. Kaiser products are available with new packaging from June. New design is accompanied by flow pack and modern, sliced products sealed in...

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„Everything customers want from Match”

According to Tamás Szendrő sales director, the first one and half years of the store modernisation program of Match has been a success. Sales in the modernised stores have risen...

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Deodorant tested in Africa

An expedition crossing Africa tested Kilimanjaro, the new version of Old Spice this autumn. The Old Spice Afrika climbed Kilimanjaro in May....

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Capitaly: think of the future!

The sales and marketing plans had just been completed by Unilever for 2007, when the restrictive economic measures of the Government were announced in September 2006. This was when a...

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Last Unicum concert of the season

The Hungarian Festival Orchestra staged its last Unicum concert of the season in Bartók Béla Hall on 27 May. The next Unicum concert with compositions by Brahms and Rachmaninov will...

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Beck’s

We could have put funny things like helium into our beer, but we haven’t. Beck’s: Only 4 natural ingredients for over 125 years. Agency: Akció-Nxs Reklámügynökség Customer: Borsodi Sörgyár Zrt....

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Tricky Pöttyös

The TV spot made for Pöttyös last year has been enhanced using a technology, Autodesk Flame trick system which is absolutely unique and new in Hungary....

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Borsodi Beer

Borsodi and friends save you from difficult and embarrassing situations. Agency: McCann Erickson Customer: Borsodi Sörgyár Zrt. Product: Borsodi Sör Apperance: RTL Klub, Film+, Sport1, Sport2, Cool Period: May–July 2007...

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In pleace of Beach House Coke Club in Siófok

On 30 of June the softdrink company starts with a new brand on Balaton beach. In the Coke Club there step up hungarian and alien bands, but there will be...

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24-hour strikes at Coca-Cola England

Coca-Cola faces serious disruption to one of its major European bottling plants as workers threaten a series of 24-hour strikes during the busy summer period. Strike ballot papers were distributed...

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(HU) Amstel Pulse a Heinekentől

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(HU) India felé kacsingat a Tesco

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Danone's „Do it together for children” program persists

Since 1999 more than HUF 160 million donation. This year the company gives HUF 1 for Hungarian Children Oncologie Centers after all in July and in August sold Danone Könnyû...

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Henkel shares in Dow Jones

The Henkel preferred shares have been added today to the Dow Jones Titans 30 Personal & Household Goods index, relevant for international investors. The index weight amounts to 1.08 percent....

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Knorr helps to compliement

The food industry company announces an amateur litterateur competition about „Appraise woman every day” and in theme „Compliement”. The competition is open until 15 of September, individual or group works...

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Record revenue by Otto

The world greatest multichanel retailer finished last business year with Euro 15.3 billion revenue.  First of all the demand abroad grew, the profit before taxation was 11 % higher, y/y...

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Leading Brands launches new energy drink

Leading Brands North America plans to launch its new energy_drink by using the video games industry.   The company said that its new energy drink, entitled Stoked, will be launched...

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Globe Trade Center to build €77 mln mall in Bulgaria

The mall in the Black Sea port of Varna will have a net rentable area of 37,000 square meters and will be finished by end-2009. The Galeria Varna mall would...

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First Tesco retail test lab in India

The 7000 square feet lab is equipped with five store formats, has 27 tills deployed along with a host of peripherals.  Tesco Hindustan Service Centre (HSC), a global services arm...

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Vivatis comes to Eastern Europe

The chief countries targeted by the Austrian company are Romania, Bulgaria, Poland, Hungary, Slovakia and Croatia.   Vivatis, one of the leading players on the Austrian charcuterie market, has two...

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