Company and Personal News

Toffifee-circus on children’s day

Toffifee joined the events organised for children’s day for the first time this year. A real circus was brought to Városliget by Toffifee with clowns, jugglers and magicians. A coupon...

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World famous BOLS vodka in modern bottle

BOLS Vodka has a new bottle which complies with modern design trends, but retains its traditional design elements as well....

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In 2nd place: Coca-Cola loyalty promotion 2008 – Playing with points on the Coke we site

The loyalty campaign of Coca-Cola HBC Magyarország Kft. focused on teenagers and young adults was conducted between 3. March- 31. December 2008. All caps used on 0.5 litre bottles of...

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Guinness record with Loctite

The Guinness World Record for the heaviest vehicle lifted using glue has been broken by Henkel. It has taken only 9 drops of Loctite Super Attack to lift the two...

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New head for Nielsen customer relations

Ágnes Hortobágyi (30) was appointed the new head of Nielsen customer relations on 16. April. She has been working for Nielsen for five years, formerly in a regional position as...

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2nd place: Kinder Uticélozz! promotion – Only points of the compass fixed, your destination is your choice!

The simultaneous communication of all units of the four Kinder snacks (Kinder Bueno, Kinder Maxi Chocolate, Kinder Country and Kinder Delice) had been the first multibrand campaign in their history....

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New managing director for SPAR

As of 1. July 2009, Judit Kiss (40) was appointed one of the four managing directors of SPAR Magyarország Kft. She began her career with SPAR Magyarország in 1990. Since...

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Caribbean atmosphere by Malibu

The limited edition Malibu Island Recipes party bottle bringing us the relaxed atmosphere of the Caribbean is to appear on shelves in the first days of June....

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2nd place: STR8 consumer promotion – Masculinity that you don’t have to prove!

The STR promotion organised by Trade 90 member of Sarantis Group and conducted between 23. May-7. July, was targeted at men in the 18-49 age group. Objectives included boosting brand...

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A Henkel innovation from 2050

Working out the concept for a Henkel product to be launched in 2050 was the task teams were faced with in the final of the Henkel Innovation Challenge. The team...

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Less garbage in Bőcs

On 5. June, the top management and employees of Borsodi Sörgyár occupied the area surrounding the brewery to dispose of the heaps of garbage dumped illegally, collecting 20 m3 in...

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Home made refreshment

SodaStream, the world leader in home made soft drinks has arrived in Hungary. They manufacture soda machines which allow us to make soda and soft drinks at home. Their products...

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„Thirsty for a prize?”

A prize game is to be held by Tesco-Global Áruházak Zrt. between 15. June and 23. August under the title “Are you thirsty for a prize?” which is intended to...

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Kubu for health competition ending

The Kubu for health competition organised by Maspex Olympos Kft. for primary schools has ended successfully. The objective has been to promote the consumption of fruits, fruit juice and vegetables....

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New company operating the Nyiregyháza mall

Operation of the Nyíregyháza mall was taken over by SES Spar European Shopping Centers in April 2009. KORZO is the largest mall in the county with a floor space of...

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New Nespresso production facility in Avenches

The second NESPRESSO Production and Logistic Centre has been opened by Nestlé in Avenches. The new, 400,000 square meter facility will have an initial annual capacity of 4.8 billion NESPRESSO...

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A rain of awards for Soproni

Soproni, Soproni Szűz, Soproni Fekete Démon and Soproni Kinizsi received gold medals while Soproni 1895 received a grand gold medal at the Monde Selection competition on 1. June. Soproni Szűz...

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Captain Pöttyös waiting for kids again

Pöttyös Boat on Hajógyári Sziget will once again offer a number of exciting programs and games for kids for a period of five weeks from 6. July. Pöttyös Farm will...

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Jászszentlászló team winning Nutrikid Olimpics

The team of the Szent László primary school from Jásszentlászló has won the Nestlé Nutrikid Olimpia competition. One out of seven Hungarian primary schools participated in the competition held in...

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Over HUF 50 billion of revenues for local MARS subsidiaries

Combined revenues generated by the two Hungarian MARS subsidiaries totalled over HUF 50 billion in 2008. MARS Magyarország Értékesítő Bt. is the distributor of Snickers®, Twix®, and Uncle Ben’s®, while...

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News

The German discount chain owned by REWE plans to open hundred new supermarkets in the next three to five years in the Czech Republic. The planned investment value is at...

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New handlebar advertisements in Interspar stores

A new tool has been added to the range offered by the In-store division of Célcsoport Média in the form of Bevkocsi Banners on the handlebars of shopping carts in...

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SIÓ-Eckes and Bomba! breaking up

SIÓ-ECKES Kft will no longer distribute Bomba! products following the termination of the agreement with Büki Üdítő Kft. on 1. July. SIÓ-ECKES Kft. has been the exclusive distributor of Bomba!...

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Summer innovations by Gösser

A beer sampling was held by Heineken Hungária on 20. May to present the latest innovations by Gösser including Gösser NaturZitrone. The event was held in Columbus Pub, one of...

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Hellish pace

Hell Energy Magyarország Kft has achieved spectacular progress in the distribution of HELL energy drinks in the past three years. HELL has become the market leader in Hungary and Romania...

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Tesco – Irish suppliers to worry

Tesco lost a small bit of its market share in the last 12 weeks ending on June 14 compared to its 30.9 percent market share of last year. According to...

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Tortellini Ltd. blocked due to contamination

Tortellini Ltd. blocked its tortellini, ravioli and lasagne products, which are eatable until September 2009, in order to protect the health of the consumers, due to the toxin contamination of...

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Tesco and Fortis UK to form new partnership

Tesco Personal Finance (TPF) and Fortis UK have announced that they are in exclusive discussions to form a new partnership to provide motor and household insurance. Jointly the companies will...

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The McCafé chain remains the market leader in Hungary

The McCafé chain increased its turnover by 24.5 per cent in 2008, and maintained its market-leading position on the a domestic café market. 2.6 million guests were served in the...

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Seven-hour technical break at Tesco stores

Because of the VAT change a technical transition will be required in the 24 hours open hypermarkets of Tesco. The stores will be closed between 23 pm on the 30th...

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