Company and Personal News

Two-hundred million HUF ice-cream refrigeratory in the most most disadvantageous region

Eis Food Ltd.’s new ice-cream refrigeratory was completed from nearly two hundred million HUF investment in Szécsény, Northern Hungary. Eis Food Ltd. cooperates for more than ten years with the...

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A new Tesco Express store opened in Budapesten

A newTesco Express store opened on Friday in Budapest at the 16th district under Rákosi road 142-146. This is the 12th new format store of Tesco in Hungary, which is...

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Pepsi invests in Romania

In September, PepsiAmericas will open a new factory in Romania with a 150 million USD investment. It will be Europe's largest such unit. The company started to bottle in Romania...

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Real supermarket chain will support schools after children hospitals

Real support schools with a significant amount of money. In recent years, the chain sent donations to children hospitals, this year primary school classes can apply for a 15 million...

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Törley group won two titles at the Champagne and Wine festival

The raw Törley sparkling wine became the Champagne of the year, the St. Stephen's Crown Irsay Oliver was elected as the white wine of the year on the 20th Champagne...

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High level recognition to the CEO of BUSZESZ

According to the Communication of BUSZESZ Food Industrial Zrt., Dr. Zentai László the company's Chief Executive Officer awarded by the „Knight Cross the Hungarian Republic”. Dr. Zentai László has a...

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Dreher surveyed consumers of alcoholic drinks

Nearly 5,000 adults filled-in Dreher’s on-line questionnaire at www.alkohol.info.hu, as part of the company’s Responsible Drinking Programme. 78 percent judged drunk driving the biggest problem, 70 percent marked violence and...

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New products from Szentkirályi in the summer

From the second part of June Szentkirályi’s flavoured mineral waters re-appear in a mild sparkling format, with a new flavour (grapefruit-lime) added. Their calorie and fruit sugar content are significantly...

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Schoolbags from SIÓ-ECKES

As the result of the Thank you, SIÓ! Schoolbag Program, in August new schoolbags arrive at 126 primary schools for 1,200 pupils. – Our task was difficult, since almost 200...

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Electronic shelf labels in Tesco’s Budaörs store

In the summer, Tesco replaced more than 44,000 shelf labels to electronic ones in its Buadörs store. The new labels are in wireless connection with the store’s computerised retail system,...

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Vanish helps with money and clothes

Vanish’s producer Reckitt Benkiser offered HUF 10 to the Hungarian Maltese Charity Service after each Vanish product sold in July. Collecting clothes all around the country is also part of...

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News

The world’s largest retailer, Wal-Mart Stores Inc. achieved a 3.44 billion USD, 88-cent per share profit in the second quarter of 2009. The result is almost the same as the...

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New player on the energy drink market

A ”seductive” brand arrived at Hungary: the Playboy energy drink. It has been adapted to European taste and real ginseng, guarana, damiana and shizandra are among its ingredients, informs the...

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Deli counters competing

PICK SZEGED Zrt.’s ”Perfect deli counter 2009” in-store promotion campaign was a great success. 206 stores applied by 27 February 2009 and the first jury selected the 10 best, and...

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Tesco donated clothes to charity

Tesco-Global Áruházak Zrt. donated HUF 35 million worth of clothes in July to social welfare institutions and families in need. From its 95 hypermarkets, the chain regularly collects the products...

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Special prize: Tatabánya, CBA No.23. ABC, Hamschlager Trade Kft.

In 2001, after two years of operation Smatch closed this shop in Tatabánya’s city centre. Back then, Franciska Ferencné Treszl was desperate to find new jobs for the 20 employees....

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Apenta competition finishes

Maspex Olympos Kft.’s 9-week competition has finished. More than 100,000 envelopes were sent in and a 4-person family holiday at Siófok’s Hotel Azúr was drawn each week. The main prize...

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Main prize: Budapest, Hidegkúti út, CBA Príma, CBA-Gourmand Kft.

Modern design, free underground parking, a moving staircase, a lift and smiley shop assistants – it is almost as we were in a foreign country. The 900 m² store opened...

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Vianni ABC stores are opening

Besides the already opened stores, there are more than 10 inquirers concerning the new Vianni ABC chain. A growing demand from the retailers’ and consumers’ side resulted in opening the...

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Main prize: Nagykáta, Korpusz CBA, Korpusz Taberna Kft.

This 600 m² store is the biggest and newest of 5 CBA shops nearby. At the moment István Török supervises the work of 18 employees and 4 apprentices. Despite the...

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New managing director at ProgAdat

From July 2009 33-year old Tamás Till is the new head of ProgAdat Kft. His task is to set up a new company structure and strategy that would offer innovative...

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”Thank you, Mr Ránky!”

After more than 40 successful years in foreign and domestic trade, László Ránky, managing director of SCA Hygiene Products, the world citizen of the FMCG sector retires. Former sales director...

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School supplies catalogue by INTERSPAR

From 13 August until 9 September, INTERSPAR stores help consumers in buying school supplies with a 24-page catalogue, inside which a Disney promotion campaign offers the chance for three families...

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TMK special award: for launching and promoting Orbit Envelope raspberry-blackberry-grapefruit – Fruity sensation in an envelope

A new flavour was added to the Wrigley product range last year in the shape of raspberry-blackberry-grapefruit version of Orbit Envelope. The promotional campaign worked out with Prohome Kft was...

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Stores opening

City Spar, Szeged Open: 25 June Chain: City Spar Store space: 264 m2 SKU: – Spar, Ercsi Open: 2 July Chain: Spar Store space: 938 m2 SKU: – Tesco, Sárvár...

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New production manager at FrieslandCampina

From 1 August 2009, Józesf Szász is the new production manager at Friesland Campina’s Hungarian affiliate. He has been managing the company’s Romanian supply chain and will continue to do...

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Trade magazin HoReCa special award: St. Hubertus 33 promotion and prize game – Find the Deer! Joint the Hunt!

For many years, exciting promotions have been organised for St. Hubertus 33 by Zwack Unicum Nyrt. In the spring of 2008, student parties were focused on in order to enhance...

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Gold medal winner vending machine

An interactive Coca-Cola vending machine won the Golden Lion in the ”Point of Sale” category at the 2009 Lions festival in Cannes. Its display is combined with Flash and Bluetooth...

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The 500th Coop store is on the network

On 9 July, the new Karcag store of Co-op Star Zrt. was connected to the integrated IT network of the retail chain. CEO László Murányi revealed that HUF 4 billion...

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POPAI special award: Kitchen of Fresh Ideas Multibrand Program 2008 – Unilever–Interspar co-operation

Enhancing customer loyalty is a priority for both Interspar and Unilever , which has resulted in the creation of the Fresh Ideas Multibrand Program intended to promote the everyday use...

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