Company and Personal News

SPAR gives quality for loyalty!

SPAR’s latest point collecting loyalty programme started on 10 June and will finish on 18 August. After each HUF 1,000 spent, customers will receive 1 point and with 12 or...

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Penta buys Kaiser Food

Slovakian investors Penta are going to buy 97.3 percent of Kaiser Food Élelmiszeripari Kft. Penta already owns Debreceni Csoport Húsipari Kft., so the Hungarian Competition Authority (GVH) has yet to...

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Increasing proportion of garden products in Praktiker

We discussed the latest consumer trends with Szilvia Nagy, Praktiker Kft’s garden product purchaser. – Did the economic recession result in reduced demand for garden products? – The recession influenced...

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Ability Park became Tesco’s ’Supported project of 2010’

As part of the ’Supported project of 2010’ programme, Tesco will organise a road show with Ability Park from September 2010 until June 2011. Ability Park’s main goal is to...

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From the forest to the kitchen

Tetra Pak tries to call attention to the importance of environmentally conscious lifestyle. The company, which distributed 400 million carton boxes in Hungary last year, requires from its suppliers to...

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It feels good to lead the way!

T-City, Magyar Telekom and Szolnok launched their joint innovation project one year ago. The latest project, in cooperation with Co-op Hungary, is called Future Store and it started at the...

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Sodexo reacts to changing market expectations with a new name

2010 was the year of changes for Sodexo: changes that affected the whole sector made the company change its appearance and services portfolio. Sodexo Pass will be called Sodexo Motivation...

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Captain Pöttyös returns to the Children’s Island

Captain Pöttyös will return to the T-Home Children’s Island on the Óbudai Island every weekend, for four weeks starting on 5 June. This series of exciting free programmes lines up...

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The tale of the long wiener

It was 60 years ago that a 3-year old little boy invented a tale about a king, who made such a long wiener that it fed the whole country. This...

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Henkel becomes a superbrand

Four of Henkel Hungary’s brands earned the Superbrands qualification. A jury of independent experts chose the four brands from nearly 95,000 brands. Henkel Hungary also won a Business Superbrands award....

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Play with Detki!

Detki’s first promotion game ended on 1 May 2010 when 10 weekends for 2 in Vienna were drawn. The biscuit company launched its new game straight away: its slogan is...

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Balaton: attack!

BALATON ATTACK – this name does not designate a summer heavy metal festival, but an in-house initiative by Borsodi Brewery: those who do office work go out and do some...

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New in-store opportunities in three CO-OP chains

POS Media Hungary signed an in-store media agreement with the CO-OP Star, CO-OP Szolnok and Mecsek Füszért chains. The company will also use a new in-store communication tool in these...

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Tesco launches nationwide waste collecting campaign

Tesco Hungary is a champion of selective waste collection, therefore from 11 June until 29 August 2010 they run a campaign for collecting PET bottles and aluminium boxes, in cooperation...

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Tchibo’s new commercial director

Attila Sófalvi is the new commercial director of Tchibo Budapest Kft. from 1 May 2010. The new executive is 37 years old and started his career at Nestlé Hungary. Later...

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Colgate-Palmolive’s new managing director

From 1 April 2010, a new managing director supervises Colgate-Pa lmolive’s business activity in Hungary: Péter Juhász returned from London where he worked as sales director of GlaxoSmithKline Consumer Healthcare....

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Responsible leaflet issuance in the spirit of sustainability

SPAR decided to substantially reduce the size of its weekly published INTERSPAR leaflets. This means that paper usage will be reduced by 800 tons and ink usage will diminish by...

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HELL capitalises domestically on its market success

HELL Energy expanded by 32 percent in 2009, realising a domestic sales revenue of HUF 2.8 billion – the company practically doubled its market share in Hungary. Presently Hungarian-owned HELL...

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METRO to build a unique Customer Academy in Hungary

The founding stone of METRO’s Customer Academy was laid at the end of June, near the company’s headquarters in Budaörs. With the 1,200 m² new complex METRO intends to offer...

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Successful Guinness record attempt with Irsai Olivér

Királyi Wine House and Cellar Museum organised ‘The world’s largest spritzer’ Guinness record attempt in Buda Castle’s Szent György Square. The 550-litre spritzer giant was made from Szent István Korona’s...

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Update is gaining momentum

Update International Kft.’s plan is to double the number of its franchise stores by the end of the year, completing the building of the 100-shop network in Hungary. The number...

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The distribution of Rézangyal will be strenghtened by a strategic partnership

Under the agreement of Rézangyal Ltd. and Coca-Cola HBC Hungary Ltd., from the 5th of July, beside the 11 tastes of Rézangyal Classic Selection, Coca-Cola HBC became the exclusive distributor...

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Penam can obtain Multi bakery and Ceres Bakery Inc.

Penam can obtain all shares of Multi bakery and 100 percent control over the Ceres Bakery Inc. – decided the Competition Authority (GVH). The dominant Czech firm, the Penam produces...

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New commercial manager at Friesland

Commercial manager change will take place at Friesland Campina Hungária Zrt. The current commercial manager, Sípos Judit leaves the company from the 1st of August. She will be replaced by...

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Danone: “Together for the Children”

The “Together for the Children” program, this year supports the construction of the Bakonybél Education Center, which financially supports the rehabilitation and healthy clinical nutrition of children with cancer for...

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Tesco and Öko-Pannon: joint roadshow for selective waste collection

Tesco Global Stores Ltd. and the Öko-Pannon Non-profit Ltd. in the scope of a joint roadshow aims to raise awareness of the importance of selective waste collection. During the summer,...

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CBA and Procter & Gamble: köszi (thanks)

“The heart of the community” (köszi) charity initiative program is a program created by CBA and the Procter & Gamble: Since 2006, the program supported the important goals of the...

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A new Tesco Express opened in Miskolc

On the 2nd of June, a new Tesco Express store opened its gates in Miskolc, under 29 Széchenyi street – reports www.tesco.hu. Tesco Expresses are waiting their customers with much...

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Glass parts were found in the baby food of dm

In Germany, two glass parts were found in two babylove bio baby dessert (yogurt and mixed fruit, from 7 months of age). As a precautionary measure the dm Ltd. recalls...

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Trigranit develops in Poznan

The mostly Hungarian-owned TriGranit, the third biggest commercial real estate developer in Europe signs a contract with PKP Polish Railway Company to construct a transport and trade center. Along with...

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