Company and Personal News

“Our school should win!” again

The Univer Product Zrt. from September advertise its school supporter ”Our school should win” program again, for Hungarian primary and secondary schools. This year, the dream of five-schools will come...

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Sale out at Praktiker

Praktiker sells one part of its products through Vatera and TeszVesz online auction sites in Hungary. Praktiker puts a strong emphasis this year for the end of summer sale out....

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Monthly 40 tons of plum dumplings and stuffed pasta

Pasta production restarts in the first week of September in the Goldsun plant of Zalaegerszeg – informed Kiss Viktor, one of the executive of the owner, the Zala-Cool Ltd. The...

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Spar: expansion after rebuilding

This year, the renovation of the Plus network was in the main focus of Spar. The group expects to increase its market share. – It is expected, that Spar Hungary...

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Tchibo tripled

Tchibo tripled its profit in the first half of this year, compared to a year earlier, due to the cost-saving program, carried out last year. In the sores of Tchibo...

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Tesco opened in Abony

The newest member of the Tesco hypermarket chain, has been opened in Abony at Szolnoki road. The new, 3,000 square-meter store is open seven days a week, from 6 am...

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Strategic partnership will strengthen the distribution Rézangyal

Rézangyal Kft. and Coca-Cola Hungary signed an agreement on 15 June 2010, according to which from 5 July Coca-Cola HBC is the exclusive distributor of Rézangyal Classic Selection (11 flavours)...

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Sió’s new marketing director

From 28 June 2010, Dávid Aniot fills the position of marketing director at SIÓ-ECKES Kft. He graduated at Drury University in Springfield and came home to spend nine years at...

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The alcohol consumption of festival-goers knows no limits

Heineken Hungária Zrt. and Krétakör went to festivals to campaign for responsible drinking and the results give us food for thought. Péter Fancsikai directed a short film and an animation...

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New managing director for Duropack-Starpack Kft.

From August Dr Róbert Kocsis is the new managing director of Duropack-Starpack Kft. Mr Kocsis started his career at the Budapest affiliate of Planzer Transport AG in 1992. From 1999...

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Liegl & Dachser – további sikerekre hangolva

Liegl&Dachser, a transportation and logistics joint venture seated in Pilisvörösvár has celebrated its 10th birthday recently. Engelbert Liegl, the company’s founder told that they intend to keep contributing to speeding...

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Innovation manager at GfK Hungária

From 19 July 2010 Péter Sári fills the position of innovation manager at GfK Hungária Market Research Institute. The 34-year old economist worked for Sanoma Budapest Zrt. as on-line marketing...

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Danone Kft. helps children with cancer

More than HUF 6 million has been collected so far in the ‘Let us do something for children together’ programme, which supports the building of an Education Centre in Bakonybél...

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József Bock is Royal Winemaker of the Year

József Bock won in the Royal Winemaker category of the Followers of Royal Cooks event in Nagyszakácsi. This is a special competition, where each of the six courses of last...

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Gyulai and Csabai sausage have become protected

As of 18 June 2010, the European Commission authorised the use of PGI (protected geographical indication) marking to both Gyulai and Csabai sausages. The two products have entered the exclusive...

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Mobile phones instead of loyalty cards

Coca-Cola and Rogers Wireless, a Toronto mobile phone service provider started a revolutionary cooperation. Codes printed on the inside of caps can be sent to the mobile company via SMS...

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Chio fries products in healthier oil

From 1 July 2010, Chio Magyarország Kft. started using new frying oil blends in both of its plants. The new oil contains 30 percent less saturated fatty acid, so Chio...

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Gold medal: Coty – Rafinanz • Adidas – Wii promotion

Coty Hungary Kft. commissioned Rafinanz Service with a 10-week promotion campaign to boost sales of adidas women’s cosmetics and to support the range’s new Free Emotion product line. One of...

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Theodora: the streets are buzzing with their advertisements

In June 120 citylight posters in Budapest and 130 in the country advertised the mineral water company with the slogan ‘What makes you special is the distance that you have...

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Gold medal: SPAR Hungary • Smurf mania

Between 23 April and 1 June 2009, 15 inhabitants of Smurf village moved to SPAR, KAISER’S, INTERSPAR and PLUS stores. The objectives of the promotion were increasing the number of...

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Road show popularising selective waste collection

Tesco and ÖKO-Pannon organised a road show to raise awareness of selective waste collection. Games, craft workshops and other fun events awaited children and adults in 5 towns. The events...

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Gold medal: Pöttyös • Pöttyös collection

Pöttyös managed to set in motion those consumers who live for the day between 23 March and 31 May 2009. Iconic spotted presents and the latest promotion and communication tools...

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With the help of British Telecom, Unilever becomes part of the everyday life of two billion people

BT and Unilever expanded their already existing outsourcing contract by EUR 173 million. In the following four years BT will speed up technological innovation in more than 100 countries, in...

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Gold medal: Tchibo • Together for kindergartens!

In 2009 Tchibo celebrated its 60th birthday by a year-long marketing campaign. ‘Celebrate with us’ was accompanied with packaging retro mugs and metal coffee boxes with products, and a prize...

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Henkel’s turnover grew considerably in the second quarter

In the second quarter of 2010 Henkel’s sales revenue totalled at EUR 3,890 billion, rising by 11.6 percent from the second quarter in 2009. Adhesive Technologies and Cosmetics branches contributed...

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Bestillo Pálinkaház distills 3,000 litres of pálinka

Despite bad weather conditions Gönc apricot, a product of protected geographical indication, yielded well (around 30 tons of good quality fruit) this year. Apricot pálinka will be bottled in November...

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New CEO for Borsodi Brewery

From 1 August 2010 Zsolt Tőtös takes the CEO seat of Borsodi Brewery. Mr Tőtös has been working in the FMCG sector for 20 years, spending the last 9 years...

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The way a large retail chain does it

SPAR offers 600 types of wine in bigger stores. In their assortment there are three private label ranges: under the S-Budget name they sell four types of table wine, the...

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The secret of quality: ISO 22000 standard for SPAR’s meat processing plant

SPAR Hungary’s meat processing plant was the first in Hungary to acquire the ISO 22000 certification, the requirements of which guarantee the excellent quality of fresh meat and meat products...

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Tamás Ács ask Péter Feiner

Question: ‘We keep facing changes every day: another crisis in the eurozone, plummeting sales, the landslide victory of a political party, the new government’s programme promising radical changes in priorities....

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