Company and Personal News
One of the oldest yogurt brand in Hungary has been renewed
The products of Danone’s Light and Fine brand will be available this spring with a new recipe and a new look. Danone’s yogurt and kefir products will be renewed as...
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Extreme Digital is completely owned by Hungarians again
Hungarian shareholders have repurchased the majority stake in Extreme Digital from Steinhoff International. Changes in the ownership structure do not affect the operations of the company, Hungary’s leading online retailer...
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The new bottle of vodka is really cool
Brown-Forman’s Finlandia vodka has unveiled a new packaging design that captures the “dynamic essence” of the brand. The design continues the brand’s half-century tradition of ice-inspired bottles, while incorporating premium...
Read moreTesco has renewed its stores with two billion forints investment
Tesco is waiting for its customers in Kecskemét and Nyíregyháza with a renewed store. All departments of the stores have been refurbished from 1-1 billion forints: many new appliances are...
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Auchan’s new employee volunteering program calls for openness
On 24 April 24, Auchan draws attention to the importance of volunteering and healthy lifestyle in the vicinity of its stores. The Day of Opennes program of the supermarket chain...
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A domestic company to break into the markets of four continents
This year, the 25-year-old Laurel Számítástechnikai Kft. (Laurel Computer Technology Ltd.) is negotiating about the introduction of its systems on four continents. Discussions are currently underway in the Republic of...
Read moreAldi is preparing for staff growth
To further strengthen its presence in Hungary and to serve customers smoothly, the Aldi Magyarország Élelmiszer Bt. continues to increase the number of its employees. In addition to store sellers...
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Lindt opens business in downtown Budapest
With the contribution of JLL, Lindt & Sprüngli, the Swiss chocolates manufacturer and the premium segment leader is expanding in the Central and Eastern European region and in Hungary with...
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The Lurpak Dairy Company is in a difficult position due to the Brexit
The Danish company has to implement cost savings of at least 400 million euros, because Britain, one of Lurpak’s biggest consumers, will leave the European Union and this will be...
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The #énjövőm (#myfuture) program has moved to the web
The Coca-Cola HBC Magyarország, the organizer of the educational program published an e-learning curriculum supplementing the trainings of the #énjövőm (#myfuture) educational program on the initiative’s website. Online training is...
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Praktiker recommends the Hungarian Product
In order to unify the origin marking and to strengthen the domestic economy, Praktiker Hungary and the MAGYAR TERMÉK Nonprofit Kft. launched a joint program. The DIY chain recommends to...
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COOP is a six-time MagyarBrands Award winner
COOP received MagyarBrands award again on 12 April at the Hotel Helia in Budapest. The MagyarBrands award awards the most prestigious Hungarian brands. The chain of stores is one of...
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OMNIA’s large-scale promotion is succesful
A jubilee game was announced by one of the most popular coffee brands in Hungary: OMNIA celebrates its 50th anniversary with raffling more than 3000 prizes to its customers. In...
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The Bonduelle Colors campaign inspired hundreds of thousands!
Bonduelle’s latest “Blend Your Dish” campaign has been successfully completed with the aim of promoting the diversity of the brand and inspiring the audience with the experience of cooking. The...
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Spar Austria concentrates on regeneration and vitality
This year the Austrian retail chain focuses on serving customers with products that can help them regenerate and become more vital. The 165-product range sold in Interspar hypermarkets includes vitamins,...
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Mondelēz International opens hypermodern sweets factory in Bahrein
In April Mondelēz International opened a new, state-of-the-art, 250,000m², 45,000-ton production capacity sweets and biscuit manufacturing plant in Bahrein. The company invested USD 90 million in the factory that produces...
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PL products with a seal in Lidl Italia stores
Lidl Italia’s new FDAI product line is the result of cooperation with Filiera Agricola Italiana, a company that supports and promotes Italian agricultural entrepreneurs. The range, which bears the brand...
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L’Oreal to acquire beauty tech company ModiFace
ModiFace was established 11 years ago in Toronto and offers 3D virtual makeups and skin diagnostic services. L’Oréal’s chief digital officer Lubomira Rochet told: with its world-class team, technologies and sustained...
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Spar to expand further in Sri Lanka
Spar International opened its first supermarket in the country’s capital city, Colombo. The 1,000m² store also sells the chain’s private label products, which are made from ingredients sourced locally. Spar...
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Italian products in Italian Penny stores
Penny Market Italia sells the products which are made in Italy from domestic ingredients under the Fior di Pasta brand name. The brand now also has a new logo and...
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The SPAR won the Superbrands Award for the tenth time
In addition to the professionals, customers also vote to SPAR Hungary again. The company won the most important brand evaluation award for the tenth time. The recognition is a clear...
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Another significant wage increase at Fornetti
Salaries on average will increase significantly, by 10-15 percent from 1 May at the Fornetti Kft. Within two years the company is already implementing the fourth wage increase, which, with...
Read moreTiffán Ede received the Lifetime Achievement Award of the Hungarian Wine Academy
Tiffán Ede Villányi winemaker received the Lifetime Achievement Award of the Hungarian Wine Academy (MBA), in recognition of his outstanding national performance in the field of winemaking. Kövér László Chairman...
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LG’s smartphone with Artificial Intelligence debuts in New York and Seoul
LG Electronics (LG) announced that the LG G7ThinQ high-end smartphone’s presentation will be officially held on 2 May at the Metropolitan West Event Center in New York, and at the...
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Branded content campaign from Coca-Cola
Coca-Cola released a series of videos for the millennial generation, titled ‘SEEN’. The episodes are about the everyday life of teenagers, from the perspectives of four protagonists, Alex, Ella, Jake and...
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New Marketing Manager at the Coca-Cola Magyarország
Czigler Katalin has become the new marketing manager of the Coca-Cola Magyarország Kft. She is working for the company for three years. Before her appointment in March she was working...
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Modern pig slaughtering and processing facility to be built in Sárrétudvari
Kurucz Group are to build one of the most modern pig slaughtering and processing facilities in Central Europe. The project will be realised in Sárrétudvari, from a budget of HUF 3 billion...
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Recognitions for the company, partners can trust us even more
In December Trade magazin had earned the right to use the Hungarian Product trademark, later we got the Bisnode AA rating (only 1.75 percent of Hungarian companies belong to this...
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Campaign for responsible pet ownership
On 16 April Partner in Pet Food (PPF) launched a campaign for responsible pet ownership and saving pets. The campaign is called ‘HUF 1+1%’ and commercial director Ádám Szitai told that...
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