Company and Personal News
Shoppers were collecting Hungarian hearts in Spar stores
Date: 2019-04-10 10:53:14
Before the nationwide prize game Hungarian Product implemented its second retailer-specific promotion this year. From the beginning of March until mid-April 19 trademark users participated with nearly 190 products in...
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Charles Brand appointed President of Tetra Pak Europe & Central Asia Region
Date: 2019-04-10 10:45:58
Tetra Pak today announces the appointment of Charles Brand to the position of President of Tetra Pak Europe & Central Asia (E&CA) Region and he will continue to be a...
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The pantry is full of prize games at Hungarian Product
Date: 2019-04-10 10:45:22
For the first time in the history of the company, Hungarian Product Nonprofit Kft. is organising two nationwide prize games this year, because of the great demand from trademark user...
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Árpád group builds new seed starting facility
Date: 2019-04-10 10:43:44
Szentes-based Árpád-Agrár Zrt. built 18 hectares of greenhouse space between 2011 and 2018, investing HUF 7.75 billion in the project, from which HUF 1.8 billon was grant money. In Szegvár...
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COOP Maypole Run
Date: 2019-04-10 10:37:44
On 10 April the Maypole Run was organised in Szolnok for the 28th time. COOP Szolnok Zrt. has been sponsoring the event for 7 years. Several thousand runners completed the...
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Coca-Cola zero Vanilla – limited edition
Date: 2019-04-10 10:34:01
In April Coca-Cola launched Coca-Cola zero Vanilla, a product that will only be in the portfolio for six months. Coca-Cola zero Vanilla contains no added sugar. The 0.5-litre version will...
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Less sugar in Pöttyös Fitt
Date: 2019-04-10 10:28:39
The latest product in the Fitt Pöttyös range is already available in shops: it contains 30 percent less sugar and there is no sweetener in it. With the new product...
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Companies offering excellent client service
Date: 2019-04-10 10:10:39
ClientFirst Consulting tested more than 1,500 shops and places where consumers are served before announcing this year’s ‘Excellence in Client Service’ award winners. In the large companies category Telenor Magyarország...
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The Fraich Fantasy continues
Date: 2019-04-10 10:03:57
European Fraich Fantasy, the joint campaign of the Hungarian Chamber of Agriculture (NAK) and French cross-sector trade organisation Interfel continues. The 3-year campaign, which was launched last year, promotes fruit...
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SPAR employs one more autistic person
Date: 2019-04-10 09:57:00
This year SPAR gives work to yet another autistic person. Head of communications Márk Maczelka told: SPAR has created or changed certain tasks in a way that disabled people can...
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Success stories of farmers featured in the OTP Agrár campaign
Date: 2019-04-10 09:53:31
After Szarvasi Mozzarella and Pankotai Zrt., it is now Lipóti Bakery’s turn to star in the OTP Agrár communication campaign, which was launched last June and explains why agri-food businesses...
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ÖRT: new leaders
Date: 2019-04-10 09:44:48
The Self-regulatory Advertising Board (ÖRT) has a new president: Dr Kálmán Molnár, director of legal and corporate relations at Unilever. Örs Megyer stepped down as president after 21 years and...
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Coca-Cola Energy arrives in Hungary
Date: 2019-04-10 09:41:11
For the first time in the history of the company, Coca-Cola Magyarország launched an energy drink as part of the Coca-Cola product range – it was announced on 28 March....
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Henkel launches worldwide digital upskilling initiative
Date: 2019-04-10 09:34:16
Henkel has launched a digital upskilling initiative for its 53,000 employees around the world. The company is currently analysing the situation by assessing the digital knowledge of its employees. This...
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Mars working for deforestation-free cocoa production
Date: 2019-04-10 09:30:28
Confectionery maker Mars Wrigley continues the action plan, Cocoa for Generations, which they announced in September 2018. The plan seeks to make Mars’ cocoa supply chain fully sustainable and transparent...
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SPAR sales up nearly 10 percent
Date: 2019-04-10 09:27:11
Sales of SPAR Magyarország were up nearly 10 percent at HUF 617.6 billion in 2018. The retailer invested HUF 32 billion in network development – 6 new SPAR stores were...
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NaturAqua continues supporting premature baby units
Date: 2019-04-10 09:20:49
Premature babies spend the first days of their lives in a Perinatal Intensive Care Centre (PIC). NaturAqua and the National Association for Premature Babies (KORE) are working hard to make...
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Fruit-based additive for cereals: Gat Foods solution offers “a delicate sweetness without the refined sugar”
Date: 2019-04-09 11:50:03
Breakfast cereal is sweet and convenient, but consumers are demanding more nutritious alternatives that are lower in refined sugars while retaining ample flavor. Israel-based Gat Foods has launched Fruitlift –...
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SPAR is prepared for the barbecue season
Date: 2019-04-09 11:30:10
As spring weather comes, there is a sharp increase in demand for barbecue products at SPAR. SPAR is also expanding the range of meat products, seasoned and matured meats, meat...
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Heinz celebrates ‘150 years of clean plates’ in anniversary campaign
Date: 2019-04-09 11:20:32
Heinz is celebrating its 150th anniversary with a marketing campaign focused on its most iconic product – Heinz Tomato Ketchup – and its place at meal times, Marketing Week reports....
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H&M to tell customers exactly where their clothes were made
Date: 2019-04-09 11:00:29
H&M announced it will add more information to its products on its website later this month as part of a move to create greater product transparency. Swedish fast fashion retailer...
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Lidl Belgium To Sell Only Fairtrade-Certified Bananas
Date: 2019-04-08 11:50:38
Lidl Belgium has announced that it will only offer Fairtrade-certified bananas in its stores from the middle of this year. The move will enable the retailer to ensure that around...
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COOP is a seven-time MagyarBrands award winner
Date: 2019-04-08 11:18:17
This year, COOP was awarded the honorary MagyarBrands award again at the awards ceremony held at the Hotel Helia in Budapest. Tóth Géza (left) receives the MagyarBrands Prize from Dr....
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LG Electronics received 29 Red Dot Awards
Date: 2019-04-08 10:35:20
LG Electronics received 29 Red Dot Awards, including two Best of the Best honors for its LG Signature Oled TV R and LG Signature bottom-freezer refrigerator. The Red Dot judges...
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The turnover of Magyarvíz Kft. grew last year
Date: 2019-04-05 11:22:04
The turnover of the Magyarvíz Kft. grew last year: the company sold 368 million liters, 249.2 million bottles of mineral water in 2018, reaching a turnover of 8.878 billion forints...
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Beyoncé strengthens Adidas
Date: 2019-04-05 11:00:25
The German sportswear company, Adidas, is working with the famous American singer to market shoes and clothing products, thus strengthening Adidas’s everyday clothing collection – origo wrote after Business of...
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Naturland offers the same quality with food products as with pharmaceuticals
Date: 2019-04-05 10:21:27
Naturland Magyarország Kft. has created an R+D directorate and the company also teaches innovation management to those workers who do research and development work, so it isn’t surprising at all...
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SPAR reduces the sugar content in its own branded products with fifty tons
Date: 2019-04-04 11:24:42
As a company committed to a healthy lifestyle, SPAR significantly reduces the amount of added sugar, even this year, among its own product line. In addition to its Less Sugar...
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Tesco: 171 stores, 47.5 million doses of donation
Date: 2019-04-04 11:22:51
Tesco donates food surplus from 171 of its 204 stores in Hungary. The company is offering daily vegetables, fruits, bakery and durable food that are no longer available for sale...
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27 percent of Hungarian bottled wineexport was supplied by Lidl last year
Date: 2019-04-04 11:20:15
More than 20.5 million bottles of Hungarian wines were sold by Lidl Magyarország in 2018, more than half of which was exported to overseas markets, which is about 27 percent...
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