News and articles
THE LATEST ISSUE OF TRADE MAGAZINE HAS BEEN PUBLISHED!
The newest 2025/12–2026/01 issue of Trade magazine has been published, whose extended, digital version can already be read on our website a few days before the arrival of the printed...
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Even though half of Hungarians are stressed about Christmas gifts, we don’t compromise on quality
Christmas gift shopping is a joy for many, but a particularly stressful experience for others. According to a recent survey by Árukereső, Hungarians’ feelings are strongly divided: while every fourth...
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In addition to the wallet, values also matter – this is how Hungarians’ shopping is changing
A magyar vásárló egyszerre árérzékeny és értékalapú: az Oeconomus Gazdaságkutató Alapítvány friss kutatása szerint miközben tovább erősödik az akcióvadászat és a tudatos tervezés, a fogyasztók több mint 60%-a hajlandó lenne...
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Hidden imports in the European food chain – how is the EU internal market changing?
If someone walks through the fruit and vegetable section of any Hungarian supermarket today, they can easily feel like they have visited all the corners of the world before reaching...
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NGM: Fitch Ratings continues to recommend Hungary for investment
Fitch Ratings has once again affirmed Hungary’s sovereign debt rating and continues to recommend our country for investment – with a negative outlook. In 2025, a wave of downgrades was...
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A SPAR tovább fejleszt: több mint egymilliárdos modernizációval nyílt újra két budapesti szupermarket
Two modernized SPAR supermarkets have reopened their doors in Budapest with an investment of over one billion forints. The aim of the development is to allow customers to enjoy the...
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New category in genetic modification: what foods can be placed on shelves without labeling?
A preliminary political agreement has been reached between the European Council and the European Parliament on EU regulation of so-called new genomic techniques (NGT). The decision could bring about a...
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Next-day delivery even during peak parcel traffic: this is how GLS is preparing for the end of the year
GLS Hungary is supporting the management of the increased parcel traffic at the end of the year with comprehensive planning, optimized operations and expanded services this year as well. In...
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Milestone in supplier relations – Rossmann organized the Supplier Conference with the participation of more than 100 partners
Rossmann Hungary held its first Supplier Conference in its history, hosted by its new, state-of-the-art logistics center. The event, attended by more than 100 partners, aimed to provide the company’s...
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Winter season at ORLEN network: Stop.Cafe comes with a new offer of hot drinks
The smell of gingerbread cookies, cinnamon and ginger―the winter Stop.Cafe offer in the ORLEN network comes with hot drinks that warm you up not only on the go. The new...
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Black November brought a breakthrough concept to MediaMarkt
This year’s Black November brought dynamic growth at MediaMarkt. According to the latest data, Hungarian customers are increasingly consciously timing their purchases for this period, so this year, contrary to...
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This is how business bank account fees may change in 2026
While banks have voluntarily agreed to a moratorium on the increase in fees for retail bank accounts until June 30, 2026 – following government intervention – there is no mitigating...
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VIP Customer Night and crazy fuel deals
Auchan Hungary will be holding its VIP Customers’ Evening on December 5th, where customers can get a 30-40% discount on a number of popular products, from food to household goods...
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Premium drink, premium literature
In early November a truly special event took place in the Unicum House: at the beck@grecsó musical duo’s evening prose, poems and songs – written jointly by songwriter and writer...
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Nutella® at the Advent Basilica Christmas Market – the iconic brand will have its own stand
Nutella®is all about happy family moments and shared experiences. This is especially true at Christmas, the most intimate time of the year, when loving moments spent together take center stage....
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Kifli.hu has reached its ten millionth order
In the first week of December, Kifli.hu reached its ten millionth order in its history. Customers now fill more than 300,000 virtual baskets per month in the online store, which...
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Milestone in domestic energy policy: new package of recommendations supports sustainable solar and wind power plant developments
A scientifically based policy recommendation package and a new GIS methodology to help designate facilitated areas for renewable energy sources – primarily solar and wind power plants became available thanks...
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Hungarian companies are not postponing sustainability – ESG readiness shows significant progress
95 percent of sustainability-committed companies in Hungary state that being able to operate sustainably is their goal, while ESG activities and reporting are tools that can help make this possible....
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A return to the basics of classic bar culture: the Lazy Lion bar has opened in Adria Palace
Lazy Lion, Budapest’s new cocktail bar, will open on December 4th, drawing inspiration from the traditions of classic bar culture. The ambition of the team behind Lazy Lion, led by...
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Responsible Gastro Hero Foundation: a sourdough and kombucha sharing campaign
Marking World Food Day on 16 October, the Responsible Gastro Hero Foundation is launching a community fermentation campaign, titled “Share your kombucha! Share your sourdough!” This article is available for...
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Publicis Groupe’s annual Goodwill message has arrived
The Groupe is bringing its past to life by combining AI and innovation to celebrate its first century and launch the next. From its origins as a small creative workshop...
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Style, language and tools
One of the biggest problems the wine industry is facing is the aging consumer base. This article is available for reading in Trade magazin 2025/11. Younger generations find it harder...
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K&H named Hungary’s best bank for the eighth time
K&H was awarded the “Best Bank of the Year in Hungary” award at the professional competition of The Banker, an international financial magazine published by The Financial Times – recognizing...
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Energy costs can be reduced by up to a third with the Hungarian-developed LED system
While the global agricultural and food market is characterized by the negative effects of climate change, extreme weather, and the uncertainty of international logistical disruptions, an innovative technology developed and...
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Unilever to invest in food factory expansion in Poland
The FMCG food giant is investing over 100m zlotys ($27.5m) into the site, which it says is one of its “key production sites in Europe”. Unilever is to further invest...
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Kroger cancels plans for additional CFC, will pay $350M to Ocado
The fulfillment center cancellation — along with the closure of a spoke facility in Tennessee — expands the grocer’s pullback of its e-commerce network. Kroger has canceled plans to open...
Read moreWholesaler Metro Reports Growth In Full-Year Sales And Profitability
German wholesale giant Metro has reported growth in sales and profitability in its full financial year for 2024/25, driven by the implementation of its sCore strategy. The company saw sales...
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A green future at FoodTechShow
In mid-October companies, developers and decision-makers shaping the future of the Hungarian food industry gathered in the Terminal 1 Airport Event Centre, where the Hungarian Chamber of Agriculture (NAK) held...
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How is Hungary’s demographic decline transforming retail?
Hungary’s population is slowly but steadily shrinking and this process is reshaping not only the structure of society, but also storefronts. According to data from the Central Statistical Office (KSH),...
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21st European Commerce Day: the market and politics sitting at the same table
On the 21st European Commerce Day the representatives of the National Association of Entrepreneurs and Employers (VOSZ), the government and trade associations discussed issues of partnership, digitalisation and competitiveness. This article is...
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