Without bubbles

By: Trademagazin editor Date: 2024. 09. 27. 07:26

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While the popularity of bubbly drinks keeps growing all over the world, bubble-free drinks are becoming the beverage of choice for Generation Z consumers, many of whom are opting for these to avoid bloating and feeling full.

This article is available for reading in Trade magazin 2024/8-9

They prefer products that support their overall sense of wellbeing and offer a smooth drinking experience. Vodka and iced tea based RTDs are more and more popular, such as the premium High Noon Vodka Iced Tea, which came out this June.

Mom Water for young women is a great concept among vodka sodas: these drinks in aluminium can packaging are made with all-natural fruit, vodka and mineral water – free from carbohydrates and carbonation.