Campaign for organic food farming in EU

The European Commission has launched a campaign to inform consumers of the benefits of organic food and support those involved in the ever-growing organic market.

The promotional campaign focuses on
increasing awareness of organic produce among young people to ensure
a future market for organic, under its main slogan: "Organic
farming: Good for nature, good for you."
Professionals in
the industry can use the slogans for marketing purposes. But despite
undertones that imply health benefits from organic produce, the
European Commission is denying its support for organic farming over
conventional, saying is merely seeking to help the organic sector.
It
has also announced a competition to develop a new organic faming
logo, which will be compulsory on all organic products in Europe from
mid-2010, as long as long as at least 95 per cent of the ingredients
are organic.