ALDI was awarded in seven categories within the Product of the Year

Seven own-branded products and product families of the ALDI have won this Year’s Product Award, which was awarded on the basis of GfK Hungária’s public opinion poll inolving 2000 respondents.

The winning product range includes the Kokárdás product range, organic and vegan products, lactose-free selection, goat and sheep cheese, fruit yogurt and bakery products.

The prize-winning products were selected on the basis of a representative 2000-person research conducted by GfK Hungária, which analyzes consumers’ decisions. The innovative products were rated by a professional jury and then rated by consumers by category. The Product of the Year is a worldwide known innovative product reward system.