Most Dynamically Developing Franchise Network of the Year

By: trademagazin Date: 2014. 03. 06. 01:26

Borháló Borkereskedés (Wine Network) started out in 2013 and opened 26 wine shops already in the first year. The network operates in Budapest and in 7 counties and its mission is to promote wine consumption and to popularise quality wines. The means to do this is really something new: the wines they sell are selected by the wine expert owners, in strategic cooperation with Hungarian winemakers. In 2014 Borháló’s plans include going abroad and launching private label products.

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