August is also the month of domestic products this year
On the initiative of Magyar Termék Nonprofit Kft., August is also the month of Hungarian products this year, the organization announced on Tuesday.
The campaign this year is for Abonett Kft., Ceres Zrt., Naszálytej Zrt., Mészáros Borászat, Haladás Mg. Zrt., Fino-Food Kft., Gyulahús Kft., Sofidel Hungary Kft. and Happy Chocolates focuses on the products of Factory Zrt. They are all users of the Hungarian Product trademark, which is a real guarantee of reliability, they wrote.
Aldi Hungary joins the initiative as a marketing supporter, which promotes branded goods with press releases, television ads, billboards, festivals, the Internet and in stores.
Eszter Benedek, managing director of Magyar Termék Nonprofit Kft., said:
“The last month of summer can be a joint celebration of domestic products. The celebration of the founding of the state and the tradition of new bread provide a good opportunity to present Hungarian values”
The month of domestic products was announced for the first time last year by Magyar Termék Nonprofit Kft. According to their announcement at the time, the initiative strengthening the cooperation of manufacturers and retailers Vedd a házait! Protect your homeland! continuation of the campaign. The initiative was seen as timely because more and more people are interested in the Hungarian Product trademark every year, and domestically produced goods are also becoming more popular due to environmental protection requirements.
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