In Auchan, parents choose quality, kids choose popular products

According to Auchan’s experience, when shopping for school, the family typically comes up with a pre-designed shopping list and when selecting the most important school supplies, parents want to fulfill their increasingly specific ideas oftheir children.

This is especially true of schoolbags, that are always selected in the presence of the pupils. Educated teachers help the parents to choose in Auchan stores, among nearly 2,000 products during the weekends. The used schoolbags can be changed into discounts and can help to the families and disadvantaged people with them.