Posts From trademagazin

World Retail Congress in April

The World Retail Congress will be held in Berlin, between 21st and 23rd of April. More than 1,000 senior managers, from at least 50 countries will took part in the...

Read more

Recession can end after seven quarters

According to the forecast of GKI Economic Research Co., made in cooperation with Erste Bank; Recession can end in the Hungarian economy in 2010. In the middle of 2010, the...

Read more

Lipóti and Rádi Bakeries: The key to success is sales expansion

Despite the crisis, more companies could became more strong. The Rádi Bakery and Lipóti Bakery – seemingly with different strategies – achieved good results last year. The Lipóti Bakery began...

Read more

Hungarian dairy industry will receive 3.56 million

The European Parliament's Budget Committee released the 300 million euros reserve for the dairy sector last week. Hungarian dairy industry will receive 3.56 million euros. All registered milk producer can...

Read more

The best wines of Pest county were elected

Pest county’s municipality continues the tradition, organizing the county's wine competition every year. The prestigious event took place on the 27th of February, Saturday at the county hall. The following...

Read more

Money is getting more and more important in our lives

According to the public opinion research of Ipsos and Reuters News; in 23 countries representing 75 percent of the world's GDP – money is more important for the two third...

Read more

Wal-Mart brand name worth 41 billion USD

The analysts of Brand Finance established a list of the world's most valuable trademarks, which is lead by U.S. supermarket chain, the Wal-Mart. The company's British rival, Tesco declined to...

Read more

The SPAR has continued to grow in 2009

In spite of the difficult economic circumstances, SPAR Group's annual consolidated turnover was 397.3 billion HUF last year. This amount is a 6.2 percent increase, compared to the previous year...

Read more

The U.S. economy improves

According to the datas of the U.S. Commerce Department; the gross domestic product of the United States grew by 5.9 percent between October and December 2009, compared to the 2.2...

Read more

The SPAR Launches a year-long campaign for Hungarian products

SPAR Hungary starts an annual campaign with the slogan: “Our Hungary, our SPAR!” The commercial network chose the promotion of the Hungarian products, because the growing popularity of domestic goods....

Read more

Shopping centers: the future is in specialization

The conscious transformation of the tenant mix, led to success in the MOM Park, where traffic increased by 12 percent last year. There is a tenant in the mall who...

Read more

Henkel expects profit growth for 2010

Henkel expects remarkable improvement in its results this year. The company is confident, that its organic revenue growth exceeds the results of the relevant markets. Last year, Henkel's sales turnover...

Read more

SPAR success at the FOODAPEST 2010 exhibition

The products of the SPAR Meat Factory won a prize in two categories, at the FOODAPEST 2010 Exhibition. The Regnum Hot Debreceni received 'Best Own Brand Product Award', while the...

Read more

400 million donation from Tesco

Tesco handed over its biggest value of gifts ever in Budapest on Wednesday. The chain transported approximately 11 trucks of clothing and other products to the Hungarian Food Bank Association,...

Read more

New name, even higher quality the MIRSA Zrt.will continue to operate

MIRSA Zrt. of Albertirsa bought the brand name MIRELITE, so from the end of February, the company will continue under a new name. The frozen food production in the world...

Read more

The supply of trade fairs in Düsseldorf will expand in 2010

The turnover of Messe Düsseldorf GmbH Fair Company exceeded the preliminary estimates last year. The year started well at the company, the supply of events will expand. The Messe Düsseldorf...

Read more

Germans not willing to consume enough

This statement can be read in the German Federal Statistics Office’s report, published on Wednesday in Wiesbaden. According to the report; the German GDP shrank by 5 percent last year....

Read more

Coca-Cola would acquire the North American bottlers

The Coca Cola Company plans to purchase North American soft drinks bottling plants, that are belonging to the company. The 15 billion USD deal indicates a shift in the company's...

Read more

U.S. confidence index declined

The U.S. confidence index declined to its 10 month nadir – reports the Conference Board. The outlook for the labor market are considered pessimistic in the U.S.A. The short-term expectations...

Read more

Fifty-eight percent think that the home-produced food is safer

According to Nielsen market research company’s online survey carried out in 54 countries, including Hungary; Food safety is an important aspect for every second Hungarian. Half of the Hungarians willing...

Read more

Last year retail sales decreased by over 5 percent

According to the datas of the Central Statistical Office; The negative trend in retail sales, lasting since December 2007 continues. The volume of retail sales – adjusted from the calendar...

Read more

The proportion of companies planning to get bank loans continues to decline

Bank credit is still continue to be the main form of financing, but since the outbreak of the economic crisis, the proportion of those, who are planning to get bank...

Read more

World trade has not fell so big since World War II

In 2009, the volume of world trade, decreased by 12 percent. Such fall have not seen, since the Second World War – notified the World Trade Organization (WTO). In December,...

Read more

Successful MasterCard campaign

MasterCard's first national campaign to promote card acceptance completed successfully – announced Gauder Milán, the business manager of MasterCard Europe, responsible for Hungary, Slovenia, and Croatia. During the program, that...

Read more

Trade marketing, my love

Trade Marketing Club chose FOODAPEST, to be the venue of its traditional February conference. It was the first time, that the best trade marketing manager and team of the year...

Read more

CBA’s turnover increased, despite the crisis

CBA last year's turnover was 547.5 billion HUF, which is 2.5 billion HUF higher, than the turnover of 2008. The number of stores did not change, CBA will continue to...

Read more

The Debreceni Group reforms its brands

Peter Ondro, the director of Debreceni Csoport Kft. spoke about their market strategy at a press conference at the Foodapest Fair. Slovakian company Penta owns the group that processes Hungarian...

Read more

Late evening store visit with gluten-and lactose-sensitive customers

The SPAR highlights the importance of customer opinion. On the occasion of the regularly and country-wide organized customer forums, the customers of the Interspar stores can personally share their experiences,...

Read more

Three young men's dream may come true from 7 million forints

Dreher Breweries Ltd. handed over the “Young Entrepreneur of the Future” awards, The young entrepreneurs can launch their businesses with 7 million HUF initial capital and also can receive professional...

Read more
Oldal