Posts From trademagazin
METRO is in for the semi-finals of the 2012/13 European Business Award
Date: 2012-06-01 10:24:44
METRO Stores have eon a special price at the European Business Awards for their excellent customer focus. The award is called the “The Award for Costumer Focus”, and METRO is...
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EasyJet: the importance of culinary experiences is increasing
Date: 2012-06-01 10:12:43
According to easyJet’s representative survey, the discount airlines have basically changed travel habits. The number of spontaneous trips have increased, while the time of seasonal tourism has expired, the search...
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KSH: investments are reducing since 2008
Date: 2012-05-31 16:00:23
In the first quarter of 2012, the volume of investments of the national economy fell by 8.6 percent, compared to the same period of the last year. Compared to the...
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GfK: one in ten Hungarian adults are into healthy eating
Date: 2012-05-31 13:45:37
The GfK Hungária explores the eating habits of the adult Hungarian population since 1989. The latest analysis shows that a majority of the Hungarians are eating regularly, but only ten...
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Milk toast on the occasion of the World Milk Day
Date: 2012-05-31 13:20:02
On June 1, our most important calcium source is celebrated in 160 countries. The Rippel Brothers, Lola, and DJ Dominique are also celebrating the World Milk Day by milk toast....
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New leader at the Borsodi Brewery
Date: 2012-05-31 13:12:23
From the 1st of July 2012, Petr Kovarik will take over the managing director duties of the Borsodi Sörgyár (Borsodi Brewery). Tőtös Zsolt, former manager decided to leave the company...
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Coop: a single image and the prioritization of local products
Date: 2012-05-31 13:10:15
The Coop stores are developing a uniform image all across the country. The change affects the appearance and attributions as well. The Kop-Ka Zrt. opened the first Coop model shop...
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METRO awaits its customers with various monthly fish tastings all across the country
Date: 2012-05-31 12:01:04
The regular consumption of fish has several positive physiological effects. The METRO Kereskedelmi Kft. is willing to draw attention to this fact with fish tastings and presentations. Although the fish...
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Magazine: Bartender, a placebo with a bit of ice, please!
Date: 2012-05-31 12:00:00
In 1918, when influenza was taking the lives of millions, in certain parts of the United States people believed that alcohol consumption protected them from the flu, so they started...
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Wheat is expected for the bread of the nation from the whole Carpathian Basin
Date: 2012-05-31 11:58:45
The organizers expect wheat from all counties of the Carpathian Basin for this year's bread of the nation program – announced Korinek László the inspirator of the program at a...
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Coca-Cola FITweek: Start the summer with new discoveries!
Date: 2012-05-31 11:55:27
The eight Coca-Cola FITweek awaits its visitors between the 2nd and 10th of June 2012. For a single ticket we can search for the form of motion that we gladly...
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Red Bull: A creative conceptiob with plenty of energy drinks
Date: 2012-05-31 11:52:18
The Human Telex Advertising Agency was awarded with a Golden Blade for organizing the Red Bull Pilvaker event in the Event Solutions category. The coolest revolutionary poetry competition took place...
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Chinese city dwellers are concerned about food safety
Date: 2012-05-31 11:45:47
According to a survey carried out in eight Chinese cities, 73 percent of the Chinese population does not consider Chinese-made food as safe. In Shanghai, more than 70 percent of...
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Belgian Beer Festival for the third time
Date: 2012-05-31 11:40:50
The visitors of the Third Belgian Beer Festival can taste many types of light Abbey and Trappist beers to powerful strong semi-dark and dark beers on the first weekend of...
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Retail+ for better sales performance
Date: 2012-05-31 09:25:20
The sales performance of a brand or product is greatly enhanced if the strategy of retailers and manufacturers is implemented at the point of sale. Recently in one of the...
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The popularity of wine auctions is unbroken
Date: 2012-05-31 09:20:03
While in Hungary the smaller companies are organizing wine auctions, in abroad, especially in Europe, North America and increasingly in Asia, the leading auction houses, specialist institutions are organizing them....
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Time for Wine opened
Date: 2012-05-31 08:40:13
From 31st May to 3rd June the winefestival Time for Wine is going to open its gates with 23 exhibitors and 10 bands to spice up the experience of the...
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Hungary household chemicals, cosmetics market stagnates
Date: 2012-05-30 14:30:08
Hungary's household chemicals and cosmetics market was worth about HUF 300 billion in the twelve months to the end of February, level with the previous twelve-month period, market research company...
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Family crisis strategy: we spend on our children's future instead of ours
Date: 2012-05-30 13:50:01
Europe remains in the captivity of the crisis: according to the “Cetelem Panorama 2012” international research, the sentiment of the consumers has reached its historical low point. The survey examined...
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Budai Gyula reconciliated with the dairy market participants
Date: 2012-05-30 12:40:48
The Secretary of State of the Ministry of Rural Development (VM) met the representatives of the Hungarian dairy farmers and milk processors for the second time since their appointment in...
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Honey prices are increasing – Europe will be short of supply
Date: 2012-05-30 12:38:25
At the end of the acacia flowering it is known now, that the Hungarian beekeepers are in trouble, because acacia was frozen in half of the country. Outlook is not...
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Research department was established in the Hungarian Advertising Association
Date: 2012-05-30 12:35:25
The four member organizations of the Hungarian Advertising Association (AGB Nielsen, GfK, Ipsos and Medián) have established a research department. The aim of the research department is to promote the...
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The euro zone’s retail purchasing manager index improved in May
Date: 2012-05-30 12:20:44
The May value of the euro zone’s retail purchasing manager index has slightly improved, but still indicates a steep downturn in sales – announced the London-based Markit Economics Research Institute...
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The new CEO of Kraft Foods' Polish subsidiary is from Hungary
Date: 2012-05-30 12:15:10
The Polish subsidiary of Kraft Foods has a Hungarian CEO now. 43 year-old expert Zoltán Novák moves on to the CEO-chair of Kraft Foods Polska from 1st July 2012. The...
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Tesco has announced a PET bottle and can recollecting campaign
Date: 2012-05-30 12:00:47
Between May 11 and October 31 Tesco will reward the collectors of recyclable waste with extra prizes again. During the previous campaign, 18 million PET bottles and 57 million aluminum...
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The METRO Customer Academy announces a Salmon opening competition
Date: 2012-05-30 11:50:24
With regard to the great success of last year's competition the METRO Customer Academy announces the National Open Championship of Salmon Opening for the second time this year, – both...
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Wine magazines are focusing on China
Date: 2012-05-30 11:10:23
The Decanter, one of the world's most prestigious wine newspaper launches its Chinese version. The company decided to release its Chinese version after the French La Revie du Vin de...
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Magazine: Go, Sushi Go!
Date: 2012-05-30 10:25:23
In the USA most sushi is sold in supermarkets and fast food restaurants. There is a ‘to go’ version available and now a practical portable version, Sushi Popper is also...
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GKI-Erste economic sentiment index fell in May
Date: 2012-05-29 12:51:06
In May the GKI-Erste economic sentiment index adjusted for seasonal effects has fallen more than in any month since the autumn of 2008, when the world economic crisis hit Hungary....
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