Posts From trademagazin
Camera Eye Research reverals our shopping habits
Date: 2014-02-05 12:35:51
Shopping is not an enjoyable pastime, when it is part of the daily routine. Searching after around promotions, compare prices and find the best offer is not as easy as...
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18 percent of the European Agricultural Fund was spent on rural development bewteen 2006-2013
Date: 2014-02-05 12:25:14
18 percent of the European Agricultural Fund for Rural Development (EAFRD), was spent on non-agricultural sectoral rural development bewteen 2006-2013 in the last budgetary period of the EU – V....
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Magazine: Edible QR codes
Date: 2014-02-05 11:45:36
A German company combines QR codes with a cookie mix: consumes can use Qkies to make and bake cookies before decorating them with the 20 enclosed QR codes, which are...
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Retail sales decreased in the EU
Date: 2014-02-05 11:15:03
Retail sales declined in the European Union (EU 28) and in the Euro Zone in December 2013, compared to the datas of the previous month – the Eurostat announced. According...
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The entries have started to the pálinka tournament Gyula brandy
Date: 2014-02-05 11:00:23
Registration has started for the Pálinka, Fruit and Wine Spirits World Cup in Gyula. In the scope of the event, the Hungary’s Best Pálinkas title will be awarded as well....
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Michelin-starred food distribution trucks in Paris
Date: 2014-02-05 10:59:22
Marc Veyrat, one of the most creative Michelin-starred French chef launches food trucks in Paris on Thursday: the multi-course healthy organic lunches can be purchased in pre-heated jars, especially in...
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Newer names of the VOLT Festival: Foals, Icona Pop, Morcheeba
Date: 2014-02-05 10:58:42
The Foals, the Icona Pop, Steve Aoki, the Woodkid, Morcheeba, I am Legion, Sunrise Avenue and Noisia will also perform at this year's VOLT Festival in Sopron between 2 and...
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The champagne and sparkling wine market is waiting to be shaken up
Date: 2014-02-05 10:40:26
Ever since the recession period started volume sales in the champagne and sparkling wine market have been lowering. Last year the decline was 9 percent in terms of volume and...
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Pocket garden in a different way
Date: 2014-02-05 10:28:07
The Pocket Garden by Canova means you can send flowers, whatever the occasion and – grow them yourself. Whether its a Happy Birthday, Good Luck, Get Well Soon or Many...
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Snow is good for autumn sowings
Date: 2014-02-05 09:44:15
About 80 percent of the autumn sowings in the country is blanketed with 5 to 30 centimeters snow, creating ideal environment for plants and this is what the farmers have...
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The trade urges harmonisation and a long-term strategy
Date: 2014-02-05 09:16:03
Europe’s Day in Commerce has become one of retail’s most important forums. At the 11 November event not only prizes were awarded but important information was also shared. Minister of...
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Anti-corruption report of the European Commission acknowledges Hungarian efforts
Date: 2014-02-04 12:55:20
The Hungarian Government is pleased to see the acceptance of the European Commission’s report on the fight against corruption. A great step towards battling such phenomena, as it raises awareness...
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New leader at Millward Brown Hungary
Date: 2014-02-04 11:20:45
The international leadership of the Millward Brown (WPP) chose Bodó Zoltán as the company’s Executive Director in Hungary. The professional has blue chip client, marketing agency and consulting experiences. Previously...
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Chio increased its sales after five years
Date: 2014-02-04 11:15:53
The net revenue of the Chio manufacturer the Intersnack Magyarország Kft. increased to 11.3 billion HUF last year. The 7 percent increase of the Győrszentiván-based snack factory reversed a downward...
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A model competition in the spirit of healthy lifestyle
Date: 2014-02-04 11:15:28
Hamburger Lotti (19) became the winner of the Real Nature Ltd : 'Searching for the Face of Joya' competition. The aim of the competition was to find Hungary 's most...
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VinCE Budapest: the top wines of 160 exhibitors at the festival
Date: 2014-02-04 11:13:52
The 5th VinCE Budapest wine event awaits its guests with more than one thousand wines and gourmet products of 160 domestic and foreign exhibitors, with world-famous wine producers and mastwer...
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Hungexpo Zrt.: the agricultural trade shows have performed well
Date: 2014-02-04 11:12:52
According to the preliminary figures, more than forty thousand visitors visited the agricultural exhibitions at the Hungexpo Budapest Fair Centre – the Hungexpo Zrt. informed MTI on Monday. According to...
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Kométa: the key of a balanced diet
Date: 2014-02-04 11:11:52
A balanced diet is the key to well-being, but in the monotony of the hectic everyday life we can not always find time to eat the required quality and quantity...
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VM: the Hungarian government supports the farmers and beekeepers dealing with acacia
Date: 2014-02-04 11:10:26
The Hungarian government will not support any new EU provisions that may undermine the acacia forests, farmers and beekeepers – the Ministry of Rural Development (VM) told MTI on Tuesday....
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Big Furmint February Tasting with the wines of 75 cellars
Date: 2014-02-04 11:00:20
Over a hundred premium Furmints of seventy-five wineries will await the visitors of the Big Furmint February Tasting, on Thursday in the Hungarian Agricultural Museum. “When four years ago we...
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Bacchus offering wine again – with the wine of Badacsony this time
Date: 2014-02-04 10:56:47
The wine-tasting event's goal is to deepen the wine culture of women and to make the purchase decision easier, which often seems difficult. Further information about previous programmes can be...
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Foodpanda continues worldwide expansion
Date: 2014-02-04 10:56:14
Foodpanda, the fastest growing food delivery service worldwide, secured more than US$ 20 million funding from a group of investors among them Investment AB Kinnevik and Phenomen Ventures. The company...
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Magazine: ECR Europe’s conference, Brussels (Part 5)
Date: 2014-02-04 09:37:16
On the second day of the conference work continued in four sections: 1. ‘Logistics cooperation in rail transport’ was organised by ECR Poland. They invited speakers from Colgate-Palmolive, Heinz, Mars...
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Funniest Super Bowl Commercials of 2014 – Video of the day
Date: 2014-02-04 08:51:24
Here are the funniest Super Bowl Commercials of 2014....
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Magazine: Brand building strategy and practice – Part 2
Date: 2014-02-03 12:47:57
When we got to know our consumers, the next task is marketing. It is always the strategy that controls the implementation of marketing ideas – or in other words the...
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For body and soul: a unique product offering in the recently opened MediLine Health House in Buda
Date: 2014-02-03 12:40:02
Nearly 8,000 products and health and beauty -related personalized services await the guests of the MediLine Egészségház (MediLine Health House), that was opened on 1 February 2014. The MediLine Health...
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Nearly one thousand products can use the Hungarian product trade mark
Date: 2014-02-03 12:25:04
The Hungarian product regulation markings can be found on almost 2500 products. The Hungarian product trade marks provide clear information on the origin of goods. So far, 2,500 products of...
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Greener and cheaper: a discount card for conscious shoppers
Date: 2014-02-03 12:20:57
The Association of Conscious Consumers has launched its Discount Card program in January this year. According to their previous surveys, the awareness of stores providing sustainable products and services, is...
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The Coca-Cola Hungary launches its mineral water exports
Date: 2014-02-03 12:19:11
After launching the carbonated soft drinks and fruit juice exports, the Coca-Cola Magyarország (Coca-Cola Hungary) launches its mineral water exports as well. The company has expanded its mineral water plant...
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Valentine's Day surprises from Milka
Date: 2014-02-03 11:50:54
As has been usual in recent years, Milka prepares again with a special campaign for this year’s Valentine's day. In the stores, that are participating in the promotion, surprises matching...
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