Posts From trademagazin

A Hungarian wine bar was opened in Berlin

The Budapest Calling wine bar In addition to present the Hungarian cuisine also shows many other sides of the contemporary Hungarian culture as well. Photo: Facebook The new “Hungarian place...

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The fanciest menu to taste – Video of the day

Coast through Los Angeles restaurant Maude's tasting menu in 60 seconds....

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Tangible growth in people’s willingness to take out loans

The Deloitte-Scale Bank Index surveys consumer willingness to buy, save and take out loans. We learned from the latest edition of the quarterly index that consumers still tend to say...

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COOP’s refurbished website is the strategic pillar of the company’s digital communication

In the middle of August retail chain COOP launched its refurbished website. With the new layout and redesign the goal was to communicate price promotions and band innovation efficiently, and...

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Bank card payment – when buying from vending machines

Ingenico Group developed iSelf, a device which if integrated in vending machines makes card payment possible. iSelf can be used for contactless card payment, it can read magnetic strips and...

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No revolution in e-commerce yet

According to Geometry Global’s Connected Shopper study – conducted with the participation of more than 9,000 internet users above the age of 15, in 12 countries on 4 continents –...

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Chicken was domesticated in Asia

The epic begins 10,000 years ago in an Asian jungle and ends today in kitchens all over the world. The chickens that saved Western civilization were discovered, according to legend,...

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Pessimistic French consumers

While the European average is 64 percent, 78 percent of French consumers think their country is in a state of economic recession. What is more, 74 percent of them reckon...

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The Superbrands and Business Superbrands Council reached their verdict

For the tenth time a panel of experts selected the best brands from the several thousand that is present in the Hungarian market – these brands have all earned prestige...

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GKI: economic growth will slow down next year

According to the forecast of the GKI Economic Research Institute, teh economic growth will slow further in the forthcoming quarters. The factors contributing to the growth so far – such...

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The Farm Tojás brand won the Magyar Brands award again in 2014

Last year the Farm Tojás brand won the Magyar Brands award for the first time. Based on the assessment committee, the brand has won the Magyar Brands award once again...

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Eight hundred tons of candies and one million Santa Claus figurines

This year the amount of sold Christmas sweets is expected to increase: from Christmas fondants a greater amount than last year, about 800 tons will be consumed. The second most...

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Three Rossmann drugstores to be opened this week

In the first weeks of December three Rossmann store to open their doors. The residents of Velence, Szekszárd and Pécs can buy with a 10 percent discount on the occasion...

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The Coca-Cola Christmas Caravan is on the road again

The legendary Coca-Cola Christmas Caravan is starting its cross-country tour in the advent period again to take the magic of Christmas to more and more places. At the stops of...

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The Gallicoop Turkey Processing Company handed over a new refrigeratory

The Gallicoop Pulykafeldolgozó Zrt. handed over its new refrigeratory on Monday in its premises in Szarvas – the company informed MTI. The value of the investment amounts to 287 million...

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Safety in numbers: the pálinka of the year

2015 is the year of the apple! The distilleries of Hungary have joined forces this year, just kike in the previous years, to prepare the pálinka of the year, this...

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The Hungarian paprika production is declining

Slowly the Hungarian paprika production is wasting away, if nothing changes – the president of the Hungarian Spice Paprika Product Council told Magyar Nemzet. This page quoted Németh József in...

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The winners of the National Public Catering Chef Competition have been announced

At the Saturday finals of the National Public Catering Chef Competition (OKÉS) the team of Kehidakustány became the first in the event menu category, while the winner of the daily...

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Wáberer György has become the “Entrepreneur of the Year” in 2014

Wáberer György, the President and CEO of the Waberer’s International Zrt. was elected as the “Businessman of the Year” in 2014. The award was founded by the EY international consulting...

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The website of NÉBIHis developed for visually impaired people

To measure teh health of our society and our communities is the appreciation of those who have disabilities and need the help of the healthy people – Zsigó Robert Minister...

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Biological agents in hutches and plants

In the second quarter of 2015, the employment agency highly verifiers that that if the employers pay enough attention to the prevention of infections caused by biological agents. This year's...

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Tesco offers a growing number of personalised discounts

Tesco launched its new Clubcard service in September: cash register coupons are printed out after the receipt and they offer personalised discounts to Clubcard holders. For instance discounts can be...

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Retailers may profit from the switch to online cash registers

According to István Bessenyei, owner-managing director of the Laurel Group, cash registers with PC connection such as Jota, Sento or CashCube can be integrated into SKU management systems. With such...

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Optimistic online shops

GKI Digital and árukereső.hu’s joint survey found that in Q2 2014 sales realised by online shops grew robustly. It doesn’t come as a surprise that the mood is rather optimistic...

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Hungarian company successfully launches mobile payment in Thailand

Early October a Hungarian company, Cellum Zrt. launched a mobile wallet service in Thailand. DTAC is Thailand’s second biggest mobile service provider with 28 million subscribers. DTAC is owned by...

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Magazine: Ice age 3

Guests want a special experience, so it isn’t surprising at all that barmen have started to get creative with ice cubes too. Recently we have witnessed the trend of giant...

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Hungary’s food retailers follow the best European trends

The food retail trends of Hungar in the third quarter of 2014 are belonging among the bests in Europe. During July-September 2014 in-store sales in value of rose yb 4.4...

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According to a survey, men spend more on Christmas gifts

Thirty percent of the European men spend over 91 thousand HUF on Christmas gifts, while only one-fifth of women will spend such a sum – Intel’s prospecting related Christmas gift...

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Pegazus Award 2014: The HELL ENERGY is among the five fastest growing companies in Hungary

The leading Hungarian energy drink manufacturing company the HELL ENERGY Magyarország Kft. was among the nominees of the sixth Pegazus Awards. On the basis of the results achieved in 2014,...

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Successful digital campaigns – for everyone?

Nearly a hundred finalists and award-winning works have become available electronically with the publishing of the Effie 2014 Digital Yearbook , which summarizes the most effective advertising campaigns, the related...

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