Posts From trademagazin

Improved consumer confidence in the world's largest economy

Instead of the expected decline, the Conference Board’s consumer confidence index moderately increased in the United States in September. The consumer confidence index of the Conference Board nonprofit economic research...

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Grocery stores in Israel were emptied for the holidays

The shelves of grocery stores were emptied for the autumn Jewish holidays – the Israeli media reported. According to the website of the Ynet, Jediot Ahronot newspaper the customers are...

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Apple sold 13 million iPhones in three days

Apple sold 13 million iPhone 6s and iPhone 6s Plus in the past three days, breaking the company's own record for a launch weekend by more than three million phones....

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British celebrity chef to open an Italian restaurant in Budapest

The Jamie's Italian will open in the spring of 2016 in Budapest, so Hungary will be the third European country in which Jamie Oliver opens a restaurant – the index.hu...

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10 Failed McDonalds Products – Video of the day

Just because they rule the fast food universe doesn’t mean that McDonald’s hasn’t made some mistakes along the way. Here are 10 failed McDonald’s products....

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The Mecsek has become Hungary’s top gastronomic destination

The Mecsek Greenway Association (Mecsek Zöldút Egyesület) won the “Tastiest Guest Welcoming Destination of Hungary” award with its selection based on local gastronomy – Magyar Turizmus Zrt. (Hungarian National Tourist...

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Hotel Association: double-digit growth in the turnover of the hotels in Hungary

In the first seven months of the year the gross turnover of hotels in Hungary was 11.2 percent higher than in the previous year. The turnover amounted to 179.13 billion...

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New services in audience measurement

DKT-Gemius subscribers can now get daily updates of mobile website, network and application traffic data at ola.dkt.hu. In addition to this, Gemius continues preparing for multiplatform measurement, e.g. in the...

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Soft drink consumption habits in various regions

A 187-country survey conducted by Tufts University examined soft drink, fruit juice and milk consumption habits in various parts of the world. The study found that the least is consumed...

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Location-based offers

T-Systems International started its location-based mobile marketing service last autumn. Head of communications at IT services Zsuzsanna Sümegi told our magazine that in addition to major retail chains, recently they...

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Food stored safely under LED light

LEDs emitting blue light have an antibacterial effect. A university in Singapore has already examined how the technology could be used to lengthen the shelf life of food in stores....

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Magazine: A segment getting stronger

Although the Food Act gives the exact definition of special-quality beer, consumers reach their verdict based on subjective criteria – opines Béla Bukovinszky, the director of Szent András Brewery. His...

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A marketing program to promote the consumption of Hungarian pork

The Livestock and Meat Marketing Board and Interprofessional Organization (VHT) launches a marketing program to promote the consumption of Hungarian pork – was said at the 77th National Agricultural and...

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Nielsen: Much more Hungarian consumers trust in advertising than the European average

Eight out of ten Hungarian consumers consider those advertisings the most authentic that came from their acquaintances or from people whom they trust (81%). This rate is one percentage point...

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The first private SPAR retail business was opened three years ago

SPAR’s private retail partner network, the SPAR Partner Program is expanding for three years. The SPAR group plans to increase the number of the members of its Hungarian franchise network...

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GKI: economy is slowing, risks are strengthening

According to the GKI Gazdaságkutató Zrt. (GKI Economic Research Plc.), the Hungarian economy is on a slowing path and the risks are strengthening. The GKI Economic Research Plc. forecasts that...

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The strengthening of the primary producer organizations is a sectoral priority

The strengthening of the primary producer organizations is a sectoral priority. The government plans an important role to the producers' co-operation in the revitalization of the agricultural sector – the...

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A training to increase the export of the Hungarian SMEs

The Hungarian National Trading House (MNKH) launches an export development training series for the small and medium-sized enterprises (SMEs). The Export Academy helps the companies' export activities with practical knowledge....

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Allee: the shopping center of pets

The pets are welcomed guests in the Allee from now – the shopping centre's website states. The well-socialized dogs and other pets can enter into the community spaces and stores...

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Red Wine Festival in Villány

The Red Wine Festival in Villány offers excellent wines and lots of interesting programs between 2 and 4 October in Villány, Baranya county. Wines can be tasted in the central...

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Spanish dairy farmers receive extraordinary grants

Those Spanish dairy farmers, who are hit by the milk crisis in Europe most seriously and their livelihoods are in threat will be given exceptional support – the Spanish Minister...

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We can submit a complaint on foreign companies at the European Consumer Centre

The Hungarian complainants can turn to the European Consumer Centre in order to settle consumer complaints on foreign companies – the European Consumer Centre told MTI on Monday. According to...

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Limitations in 16 settlements of Baranya county due to bluetongue disease

The food chain safety and animal health department of Baranya county introduced restrictions in sixteen settlements of Baranya county due to the spread of the bluetongue disease – the clerk...

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Registering for the OKÉS competition

‘Traditional values in modern public catering’ is the theme of the 5th National Public Catering Chef Competition (OKÉS). There will be 3 rounds in the competition: first documents (menu, calculations,...

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Dove DermaSpa

Another proof that Dove is an expert in skin care: they created a body cream range that brings the luxury of the spa experience into everyday life. Sensual gels, smooth...

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Tourism can break record in Hungary this year as well

This year, tourism may break record in Hungary again – Ruszinkó Ádám Deputy Minister of State responible for Tourism said at a press conference held on the occasion of the...

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Babati and Co. builds meat processing plant in Vietnam

Körmend company Babati and Co. invests more than HUF 2.5 billion in building a meat processing plant and a 100-unit meat shop chain in Vietnam. Plan is that 120 pigs...

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What should the barist dress like – Video of the day

Nestlé's stunt-y ad for a new coffee creamer features lots of naked humans. According to Adweek, the company wanted to do something with a “little shock value” to promote its...

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Growing employee engagement

According to Aon Hewitt’s latest employee engagement report (a survey conducted in 164 countries), the global engagement level is 62 percent, up a little from the level of the previous...

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