Posts From trademagazin
Tesco, CBA and Coop are the most successful
Date: 2009-04-07 04:04:15
Tesco, CBA and Coop have ended up on the top of Nielsen's 2008 list of the greatest grocery and general merchandising retail chains. Nielsen has also pointed out that CBA...
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Tracel agency winning on court against consumer protection authority
Date: 2009-04-07 04:02:12
No consumer protection rule is being offended if travel agencies indicate extra tarifts separatedly from the participation fee on their fylers – the Supreme Court decided. A travel agency issued...
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If beverage-customers can't find their preferred product, they won't make a purchase
Date: 2009-04-07 03:59:12
Twenty-three percent of beverage consumers won't substitute another product if they can't find the product they want – an American survey points out."That number scares me.", said Bruce Miner, director...
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Software examining and making emotional connection to increase efficiency of ads
Date: 2009-04-07 03:57:00
More than 90 percent of purchases are based on emotional response, not rational thought – but how to analyze, thus influence customers' innermost responses to impulses?You want to be rationally...
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Youngsters buy Easter-candy, women over 40 buy Easter-ham
Date: 2009-04-07 03:52:00
Households kept by women over 40 prefer to buy smoked-ham, whereas the younger generation opts for seasonal Easter-candies in the first place – a survey by GfK Hungária ConsumerScan says....
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Too many restaurants in the USA?
Date: 2009-04-07 03:47:31
In less than 20 years, the number of restaurants and bars has seen a 49 percent increase, now many of these restaurants must close due to the crisis.Since 1990, the...
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National Starch integrated by Henkel successfully
Date: 2009-04-07 03:42:01
Henkel’s acquisition of the National Starch businesses in April 2008 has brought about a substantial increase of sales. After adjusting for foreign exchange, sales rose by 11.6 percent. Organic sales...
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Customers decide about the brand in-store
Date: 2009-04-07 03:33:58
Customers continue to make brand purchase decisions in the store, so capturing shoppers inside is of major major importance – a new report from Miller Zell says.More shoppers are making...
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Fall in milk consumption
Date: 2009-04-07 03:28:37
Milk consumption has fallen over the past 20-25 years in many countries, although Feed For Health says milk is healthy. In UK the fall overall has been about one third...
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Mobile bar for HoReCa events by Poplart
Date: 2009-04-07 03:17:33
JUSTINCASE mobile bar, rwarded by the „red dot: best of the best” design prize is available in Hungary from now on, delivered by Poplart. The portable bar-case by Poplart weighs...
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Borsod Brewery Plc. chose Publicis Consultants │ Budapest
Date: 2009-04-06 02:29:16
Borsod Brewery Plc. has chosen the PR agency Publicis Consultants │ Budapest within the compass of an invitational tender to perform external communication tasks. Borsod Brewery Plc. wishes to continue...
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Agriculural trade-show with top Hungarian food-products
Date: 2009-04-06 02:20:58
Agrarexpo of Szent György-day located in Pápa is one of the most significant, specifically agricultural trade-shows of the region, with a wide spectrum of high quality food-products. The event organized...
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Hungarian food-products available via online order
Date: 2009-04-06 02:13:38
Starting from late March, stores and dealers may order Hungarian food-products online, thanks to a new website started by Premium Gastro Ltd. and Premium Hungaricum Association. „Of course we still...
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External balance improvement under external pressure
Date: 2009-04-06 02:09:20
According to the forecast of GKI Economic Research Co. prepared in co-operation with Erste Bank, the global economic crisis pushed the Hungarian economy onto a new development path External...
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Opten: 1184 liquidation proceedings announced in March
Date: 2009-04-06 01:59:11
Though the number of liquidation orders in Hungary's property industry fell last month, March saw an even greater number of liquidation processes, Opten company information service has reported. Liquidation proceedings were...
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Egg-prices going through a moderate raise during the Easter-season
Date: 2009-04-06 01:51:50
Egg-prices in Hungary are facing a moderate, less than 10 percent increase during the Easter-season, due to the decrease of effective demand. This Easter, egg-prices are going through a rather...
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Customers are fed up with low quality Easter-bunnies
Date: 2009-04-06 01:43:28
Last spring, over 967 tons of seasonal Easter-candies were sold, and most of these chocolate-bunnies had been made of high-quality, at least 35% percent cocoa-content. „In the past few years,...
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Experts want soft-drink producers to use less sugar
Date: 2009-04-06 01:34:55
What you drink may be more important than what you eat, according to researchers at the Johns Hopkins Bloomberg School of Public Health. Researchers believe that soft drink producers should...
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The first five-star hotel of the Istrian peninsula has opened
Date: 2009-04-06 01:21:54
The number of luxury hotels in Croatia have increased significantly in the past few months, Croatian tourism puts the main emphasis on five-star hotels at the moment. Tourism has always...
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Nestle benefiting from recession
Date: 2009-04-06 01:14:45
While the world's top food groups battle a slowdown this year, Nestle SA has the credentials to exploit the recession. In spite of the crisis, Nestle seem to have closed...
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McCain Fry and Dip – csónak alakú – hasábburgonya
Date: 2009-04-05 08:00:00
Innovative, boat-shape French Fries with 10 minutes holding time only from McCain for Retail (600g) and for Food-service (2500g) sector....
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Airwaves Green Mint
Date: 2009-04-05 08:00:00
Airwaves Green Mint – like other Airwaves products – provides a strong menthol flavour and comes in packs of 10 on shelves in the check out zone....
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Gösser NaturZitrone
Date: 2009-04-05 08:00:00
A special combination of Gösser with its characteristic flavour and naturally refreshing lemon juice....
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Kinder Maxi King, Kinder Hűtött Finomságok
Date: 2009-04-05 08:00:00
As many gifts as many reasons to unwrap! The Kinder Hűtött Finomságok promotion has entered its third period. The attractiveness of this period and the film is due to the...
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Continuous innovation and finding new markets: a way out of the crisis
Date: 2009-04-05 08:00:00
We have asked the president-CEO of PICK SZEGED Zrt., László Kovács about prospects for his company and the meat sector in general. The Hungarian meat industry suffered losses amounting to...
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Recognition for excellence
Date: 2009-04-05 08:00:00
PICK received the Quality in Agricultural Business Award (MAMD) on 13. March. PICK SZEGED Zrt is now entitled to use the MAMD quality trademark as proof of its commitment to...
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Guarantee of quality
Date: 2009-04-05 08:00:00
Activities in the five production facilities of PICK SZEGED Zrt. adhere to the Good Production and Hygiene Practices, to HACCP and to the ISO 9001 quality standards. PICK SZEGED Zrt....
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