Restructuring, not restoration
Market research company NPD asked the opinion of 71,000 consumers and found that shopping habits changed for good, there is no hope for restoring them. The cake has become smaller and consumers are turning to cheaper stores. What changed the most is consumers’ attitude towards brands: irrespective of categories they now keep in mind 20 percent more brands.
Related news
More related news >
Related news
Every sip is a new chapter – the BB wine and champagne family is completely renewed and takes the next level
By analyzing and rethinking every stage of winemaking, the Balatonboglár-based…
Read more >NGM: decisions have already been made on the development plans of more than fifty companies in the Demján Sándor Capital Program
Despite pressure from Brussels, the government is doing everything it…
Read more >Budapest among the world’s 50 most innovative cities
Budapest has been named one of the world’s 50 most…
Read more >