Árukereső.hu: this is what is bought here and in the region online during the heat wave

By: Trademagazin Date: 2024. 07. 25. 12:15

The summer heat is becoming more and more intense, and not only in Hungary, but also in the entire region, people are looking for ways to cool down. The popularity of beaches, mattresses, water pistols and fishing equipment is unbroken, and many people choose to escape from the heat in nature – according to the latest data from Árukereső.hu, which was shared by Pénzcentrum.

According to the search data of the last three weeks, interest in products used in water has increased significantly among Hungarian customers. For example, searches for water guns increased by 2.5 times, while interest in mattresses increased by 30%. Demand for lemon squeezers to make soft drinks and cocktails more than doubled, while demand for juicers increased by 80%.

Growing demand in Hungary

Hungarian customers searched for children’s sunglasses 4.5 times more, and interestingly, the demand for sugar also increased by 159%. However, the biggest problem is the temperature, so it is not surprising that the demand for mobile air conditioners has increased more than six times, and for traditional air conditioners more than four times.

Trends in neighboring countries

In the Czech Republic, searches for portable air conditioners increased by 264%, while interest in fans increased by 210%. Dog pools, air coolers, surfboards and fishing rods were also popular.

In Slovakia, demand for portable air conditioners increased by 436%, while oars, suitcase covers, boat motors and water bottles were also in demand. Slovaks mostly focus on training, the demand for dietary supplements has increased more than sixfold.

In Slovenia, demand for juicers increased by 215%, rowers by 191% and scooters by 122%. Searches for air conditioners have more than quadrupled here as well.

In Romania, searches for mobile air conditioners increased more than tenfold, followed by a sixfold increase in demand for fans. Laptop coolers, pest control, board games and LEGOs were also popular. The demand for garden sprinklers has increased almost 30 times.

In Bulgaria, searches for car wheels tripled, while demand for steam cleaners and fans doubled. Camping chairs, paddles and treadmills were also in demand.

In Croatia, demand for fans increased by 367% and air conditioners by 358%. Humidifiers, paddles, hand mixers and travel bags were also popular.

In Serbia, searches for mobile air conditioners increased by 620%, while fans and pool equipment were also in demand. Demand for fishing rods, sunglasses and children’s shoes also increased significantly.

Based on the data of Árukereső.hu, it is clear that the entire region is trying to protect itself against the heat, so they are looking for opportunities to cool off at the water’s edge or in nature. As summer heat increases in intensity, these trends are