Tesco focus on the US

By: trademagazin Date: 2007. 06. 05. 00:00

Britain's biggest retailer, plans to open Fresh & Easy Neighborhood market stores this year in California, Nevada and Arizona.

Those stores will be smaller than traditional markets, focus
on ready-to-eat meals and offer more fresh and environmentally friendly
products than typical grocery and convenience stores. Tesco has privately set a
US $3 billion cap on the amount it is prepared to sacrifice if its plan to open
200 Fresh & Easy convenience stores in the USA fails. 

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