Question:

As our members are the largest advertisers in Hungary, the Association has always regarded regulation and self-regulation of advertising as an issue of special importance. Today, advertisers are facing a growing number of challenges. My question to Ildikó Fazekas, general secretary of the Board of Self-regulation in Advertising: How does she see these issues? What has our business done so far to maintain free, but responsible advertising and what more can we do?