Tesco’s Clubcard program is undergoing significant changes due to legal proceedings
Tesco has made major changes to its Clubcard loyalty program after being embroiled in a legal dispute with Lidl, The Sun reports. At the heart of the case was the design of Clubcard’s promotional materials, which showed similarities with Lidl’s logo. After the court’s decision, Tesco changed the logo, which is now visible in the mobile application.
The new design is a square and rectangular motif that uses a yellow and blue color combination. The loyalty program continues to offer discounts on more than 8,000 products, with 8,000 offers per week.
The legal proceedings began in 2020, when Lidl filed a lawsuit against Tesco over the similar logo. The courts ruled in Lidl’s favor and Tesco undertook to update its logo. In addition, Tesco introduced unit prices on Clubcard price tags to make it easier for customers to compare prices.
Related news
Oat-based “feta” wins the cheese innovation competition of Lidl Germany and ProVeg
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >They’re coming, crunching and munching
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >April Fool’s Day 2026: Europe’s Retailers Get Creative
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >Related news
International food prices have risen due to the impact of the Middle East conflict on energy prices
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >Every twentieth instant payment is now processed through the Qvik system
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >Oat-based “feta” wins the cheese innovation competition of Lidl Germany and ProVeg
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >

