Target and Disney partner for a special in-store experience

Target will open about 65 in-store Disney stores in the next two years as part of a new partnership between the two companies.

The first 25 of the shop-in-shop concepts will launch in October, with another 40 planned until October 2020. The two companies have developed and designed the store experience together, which features music, interactive displays and photo opportunities. Stores will offer more than 450 products, ranging from USD 2 to USD 200.