The Loyalty Awards goes to Spar Hungary

Spar Hungary won the -Best Loyalty Programme Marketing Campaign of the Year- Award during The Loyalty Awards on 12 June 2012 in London (UK).

The Loyalty Awards have been created by Loyalty Magazine. The goal of The Loyalty Awards is to recognize the best, the most innovative, the outstanding and the unusual from across the loyalty and reward industry from the whole of Europe and the Middle East.

The awards have been presented during the black-tie Loyalty Awards Dinner and Ceremony at the Grosvenor House in London on June 12, 2012.

The finalists
We are very proud that three of our food retailers – Rewe, Tesco and Spar – are finalists across different categories in recognition of the loyalty programmes that we've developed with them:

• Best New Loyalty Programme of the Year: Spar Hungary – Starzone
• Best Coupon or Voucher Based Loyalty Programme: Spar Hungary – You Can Be A Masterchef/WMF
• Best CSR Initiative linked to Loyalty – Rewe Germany – WWF Animal Adventures
• Best Loyalty Programme Marketing Campaign of the Year: Spar Hungary – You Can Be A Masterchef/WMF
• Best Loyalty Programme of the Year – Retail : Food – Rewe Germany – WWF Animal Adventures
• Best Loyalty Programme of the Year – Retail : Food – Tesco Hungary – FILA – SPORT – TESCO
• Best Use of SocialMedia to Enhance Loyalty – Spar Hungary – Starzone