Pizza and grilled meat are a succes in Romanian hypermarkets
Four Romanian hypermarket chain (Auchan, Cora, Real, Carrefour) judged to operate within the fast-food stores. The chain's success proves that 4-5 percent of the total revenue is from the sales of meals made in-house.
One of the chain's marketing member said that the fast-food hypermarket strategy brought unexpected success. Revenues are close to the revenues of the country's largest fast-food chain (McDonald's). The most popular items are grilled meats and pizzas. One of the stores have also picks up orders and also delivery will be undertaken – reports Pénzcentrum.hu.
Related news
Related news
Co-op uses AI to fight GBP 40m losses in the UK
British supermarket chain Co-op is using AI technology to detect…
Read more >Plant-based brands risk losing consumer interest, says Flora exec
Flora Food Group marketing director Ian Hepburn has warned that…
Read more >Albertsons Terminates Merger With Kroger
Albertsons has terminated its $25-billion (€23.7 billion) merger agreement with Kroger after…
Read more >