Praktiker benefited from the Black Friday
Praktiker has doubled its average daily turnover on 27 November during the Black Friday. The doors, kitchen cabinets, painter's ladders and the Christmas decorations were the most popular products. Praktiker joined to the Black Friday initiative for the first time last year and palns to join next year as well.
At Praktiker's webshop and discount stores, 20-50 percent discount could be achieved in case of more than 6,000 products on November 27 exclusively on the occasion of the Black Friday initiative. On this day, free home delivery also helped to buy the Christmas gifts. The buying fever has reached the 19 Praktiker DIY stores as well. The company has doubled its average daily turnover on 27 November.
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