Mars launches its #HereToBeHeard gender equality campaign

Mars, one of the world’s largest global manufacturers of chocolate, food, pet food and confectionery, is launching a new global crowdsourcing campaign to improve women’s advancement opportunities in all social groups – regardless of race, ethnicity, sexual orientation, religion or ability.

The #HereToBeHeard campaign aims to create a more inclusive corporate environment in which women can effectively assert their interests. The campaign

Full Potential will be part of the company’s platform to ensure gender equality in the company’s workplaces, communities in their value chain, and markets.