McDonald’s has made a difficult decision
McDonald’s has announced it will buy back its Israeli stores to restore its reputation and regain sales targets in the Middle East.
The decision is based on a boycott of the company, as the local franchise partner, Alonyal, distributed free food to Israeli soldiers. The boycott was supported by several Muslim-majority countries and spread globally.
According to McDonald’s CEO Chris Kempczinski, they missed their quarterly sales target because of the misinformation. McDonald’s hopes that by regaining the Israeli stores, they will be able to restore their reputation in the Middle East and reach their sales targets again.
A total of 225 restaurants are planned to return to McDonald’s management, employing a total of 5,000 workers.
Related news
(HU) Közel 5%-os forgalombővülést ért el tavaly a SPAR Magyarország
Sorry, this entry is only available in HU.
Read more >Privát and Privát Max stores join CBA
A significant milestone in the history of CBA: Kerekes Kft.…
Read more >Related news
Viktor Orbán: we will introduce margin reduction for new products as well, if necessary
The margin regulation must be maintained because people must be…
Read more >Healthy meat products rich in fiber and protein have been developed in Debrecen
A new product line consisting of health-promoting, fiber- and protein-rich…
Read more >German retail sales fell month-on-month in April
In Germany, retail sales fell by 1.1 percent in real…
Read more >