Auchan assists Hungarian products

Yann Oudeard, product director of Auchan Retail Magyarország told at the company’s trade forum – where the representative of nearly 50 Hungarian Product trademark users were present – that they do everything in their capacity to offer as many reliable and high-quality local products to Hungarian shoppers as possible. To this end Auchan and Hungarian Product Nonprofit Kft. signed a strategic cooperation agreement in 2014. Since then Auchan has also started organising Hungarian Weeks in Auchan stores abroad.