Coop Denmark Launches Campaign To Promote Eco-Friendly Eating Habits
Coop Denmark has launched a campaign to encourage consumers to adopt climate-friendly eating habits.
As part of the campaign, Kvickly, SuperBrugsen, Dagli´Brugsen stores will distribute 500,000 free posters to encourage Danes to buy eco-friendly food.
Under the heading ‘Grønt i front’ (‘Green in front’), Coop will inspire the Danes to consider buying vegetables instead of opting for meat.
Coop’s stores will also offer customers several specific climate advice.
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