Momentum from Knoppers

A TV campaign was launched by Storck Hungária Kft for the Knoppers wafer in September. With its healthy ingredients, Knoppers is expected by the company to become a dominant product in the market of premium wafers. Last year, total net revenues of HUF 2,86 billion were generated by Storck Hungária Kft. Its two leading products, merci and Toffifee both belong in the premium segment.