Kellogg signs 1.3-billion dollar deal with Ferrero
US company Kellogg has signed a deal with Ferrero about selling biscuit brand Keebler and other products to the manufacturer of Nutella. The USD 1.3-billion deal was concluded because in the future Kellogg will focus on cereal and snack products. Since 2017 this has been Ferrero’s fourth acquisition in the USA, one of the most important chocolate and biscuit markets in the world.
Related news
Kellogg’s stock shot up like a rocket: Ferrero acquisition may be behind it
It is rare to see a well-known company’s stock price…
Read more >Ferrero launches a Nutella spread with peanuts to fuel US growth
The innovation, the first involving flavor for the 61-year-old brand,…
Read more >Ferrero invests C$445 million to expand Ontario plant
The Ferrero Group is investing C$445 million ($319.7 million) to…
Read more >Related news
EU Sees 2% Growth In Ice Cream Production In 2024: Eurostat
Ice cream production in the EU increased by 2% year-on-year…
Read more >Oatly Is Launching A Ready-To-Drink Matcha Latte Oat Milk This Summer
Oatly is the latest plant-based milk brand to launch a…
Read more >The Hungarian Central Statistical Office (KSH) reported better-than-expected GDP data
In Q2 2025, Hungary’s GDP figures published by the HCSO…
Read more >