Manufacturer brands dominate the hair spray market

Retail sales of the best-selling hair care categories were stable in terms of value in the March 2010-February 2011 period. Manufacturer brands were in a relatively good position with an 83-percent share and the mean value of hair care categories was stable at 94 percent. Shampoo sales valued at HUF 11 billion with manufacturer brands’ share value at 94 percent. Hair dyes sold in the value of HUF 7 billion. Hair conditioners: the annual market was worth HUF 2.5 billion, manufacturer brands’ market share was 94 percent in value. As regards hair styling products, the market was above HUF 2 billion and manufacturer brands lost 2 percent of their market share and were at 89 percent.