Starbucks Teams Up With Food Delivery Platform Grubhub

By: Trademagazin editor Date: 2024. 06. 17. 09:42

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Starbucks will partner with Grubhub to deliver coffees and other customised beverages in select US markets starting this month, in its latest attempt to widen its reach as inflation-hit customers are increasingly opting to eat at home.

The coffee chain’s products will be home-delivered in Pennsylvania, Colorado and Illinois at first, and then expand across the country by August, it said.

Starbucks delivery has been available on DoorDash in the US since last year. It also has tie-ups with Uber Eats and Postmates, the food delivery arms of Uber.

Starbucks said it witnessed double-digit growth in the US delivery business this past quarter.

The company said with the monthly membership programme of Grubhub, customers would be able to buy its drinks for zero delivery charge, lower service fees and exclusive offers.

The delivery will be accessible through Grubhub’s mobile app and official website.

Grubhub, a part of Just Eat Takeaway.com, also has delivery partnerships with restaurant and fast-food chains such as McDonald’s and Wendy’s.

Recently, Amazon has added Grubhub to its website and app to help its customers in the US order directly from the food delivery platform.

ESM