French supermarkets have to inform shoppers about shrinkflation
From 1 July, supermarkets in France will have to alert customers to instances of so-called “shrinkflation”, when retailers or manufacturers make their products smaller without reducing the price.
When a product decreases in size or weight while the price remains the same or even increases, French supermarkets will have to communicate about this clearly for two months. “The indication must specify the evolution of the price in relation to the weight, so that the consumer knows the real price evolution”, French Economy Minister Bruno Le Maire said in a press release. The obligation takes effect from 1 July and will apply to both food and non-food products.
Last year, Carrefour already did a similar thing out of its own initiative, labelling products of major brands with a message like “This product has seen its weight decrease and the price charged by our supplier increase“. CEO Alexandre Bompard said he wanted to better inform consumers about a practice he said was “unacceptable”. However, the supermarket chain was also itself accused of shrinkflation after a pack of potatoes went from 1.5 kilograms to 1 kilogram to maintain a retail price of 99 cents.
Retail Detail
Related news
Display 2.0 – the sales floor of the future
In-store display is becoming a smart device – we could…
Read more >Growing cherry harvest predicted in France by 2025
Despite the decline in the area under cherry cultivation in…
Read more >Carrefour Polska Expands Pistachio Product Range
Carrefour Polska is expanding its pistachio-flavoured product offering to more…
Read more >Related news
A new era in the global economy? – New challenges for our country
May 2025 brought an acceleration of change in the global…
Read more >This is how you can keep your hair and skin healthy during the approaching summer heatwave
Styling, dyeing and blow-drying can all weaken the internal structure…
Read more >New cycle, stable operation, unchanged direction – ÖRT management has received trust
The General Assembly of the Hungarian Self-Regulatory Advertising Board (ÖRT)…
Read more >