Trademagazin > News and articles > Company and Personal News > TESCO to fight for discount shoppers in Poland
TESCO to fight for discount shoppers in Poland
🎧 Hallgasd a cikket:
Tesco Polska will introduce 700 basic products under 40 newly created brands. The prices will compete with Schwarz-owned Lidl or Biedronka.
At the same time the chain will adapt
its upmarket product offer at outlets where customers are looking for
more sophisticated goods than a standard Tesco offers.
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