35,000 festivalgoers chose the Lidl Fesztmarket
At this year’s EFOTT and Campus festivals, nearly thirty-five thousand festivalgoers chose the Lidl Fesztmarket, where the store chain offered its customers alternative products during the festival as part of its strategy to reduce plastic waste.
Four years ago, Lidl Magyarország made its debut at EFOTT, one of the largest domestic festivals, with its Fesztmarket store designed specifically for festivals, where in addition to food, fresh vegetables, baked goods and ready meals, Lidl offered products related to the festival.
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